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Every failure can be a massive learning opportunity — especially in marketing…

And if you catch them early, in an active campaign…

You might even be able to pivot and increase profits, right then and there!

I’m part of a huge Black Friday bundle offer…

Which has turned into a friendly competition among the 16 copywriters involved.

I grabbed 2nd place early…

But I’m still light years behind 1st-place Daniel Throssell.

So I started looking at what he was doing…

Why me and the other 14 copywriters are so far behind him…

And what I could learn.

And I got a BIG lesson that could significantly increase your sales and profits.

Check today’s episode for a riff on how I’m learning from failure, and the #1 marketing lesson you can take away from it...

Yours for bigger breakthroughs,

Roy Furr