Artwork for podcast Elawvate: The Trial Lawyer Podcast
Never Get Blindsided Again: Affordable Focus Group Tactics, with Elizabeth Larrick
Episode 631st March 2025 • Elawvate: The Trial Lawyer Podcast • Benjamin Gideon & Rahul Ravipudi
00:00:00 00:46:29

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Trial lawyer and consultant Elizabeth Larrick brings her expertise on focus groups to hosts Ben Gideon and Rahul Ravipudi. With experience conducting over 1,000 focus groups, the founder of the Trial Lawyer Prep Podcast explains how she helps attorneys make critical decisions at various stages in a case. Sharing success stories, Elizabeth details how her streamlined Zoom focus groups identify blind spots, test liability theories, and gauge damages. The dominant theme: preparing your case for outside scrutiny inevitably strengthens your trial strategy, regardless of the outcome.

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☑️ Elizabeth Larrick | LinkedIn

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