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210. Leverage Rest & Grow Your Business | Taking Time Off as an Entrepreneur with Aly Caffrey, Founder of Master Maternity Leave & Operations Agency
Episode 21012th February 2024 • Luminary Leadership Podcast • Elizabeth Hartke
00:00:00 00:45:52

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I had the pleasure of sitting down with Allie Caffrey, the innovative mind behind Operations Agency. We dove into a conversation about how entrepreneurs can truly elevate their businesses by introducing systems that foster growth and success. Allie shared her game-changing strategy, the "90/90 principle," which she describes as dedicating 90 minutes of focused, CEO-level work each day for a continuous stretch of 90 days to make significant headway on important projects.

During our chat, we explored the often-overlooked concept of intentional rest and how taking a step back can actually propel a business forward. Allie opened up about her personal experience with maternity leave, revealing how it served as an unexpected turning point for her business, spurring growth in ways she hadn't anticipated. She offered up some solid, actionable advice for fellow entrepreneurs on how to prepare for maternity leave, ensuring that both their business and their personal needs are met. And you are catching an early announcement to some big news for the Hartke Family!


The conversation with Allie was truly inspiring, and it culminated in a powerful call to action for all entrepreneurs listening. It was a reminder that at the heart of a thriving business is a leader who values and prioritizes their health and happiness just as much as their company's bottom line.


Episode Outline: 

  • Creating Frameworks for Business Growth (00:02:12) 
  • CEO Mindset and the 90/90 Principle (00:11:40)
  • Overcoming Overwhelm and Taking Action (00:15:14) 
  • Creating the Future Business (00:20:44) 
  • Maternity Leave Planning & Possibility for Entrepreneurs (00:26:48) 
  • Embracing Both Motherhood and Entrepreneurship (00:39:09) 
  • Simplifying Operations for Small Business (00:42:17)



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