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How to Build Multi-Channel Sequences That Convert
Episode 5105th May 2025 • The Daily Sales Show • Sell Better
00:00:00 00:31:15

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Want to see how a sales sequence comes together from scratch?

Matthew Putnam builds a complete multi-channel sequence live. He created each touchpoint, explained his decision-making process, and revealed the strategy behind sequences that consistently book meetings.

He gave unprecedented access to see best practices applied in real time, from selecting channels to crafting messaging that resonates with prospects. 

You'll Learn:
  • How to structure sequences that maintain quality at scale
  • Ways to select the right channels for maximum impact
  • Strategies for crafting messages that drive responses

The Speakers:

Will Aitken and Matthew Putnam

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