In this episode, we explore the profound impact of one small change on a 40-year struggle with depression. Our guest, a leading expert in brainwave treatments, shares his personal journey and insights into optimizing the mind for happiness, success, and self-improvement.

Guest Bio:

Morry Zelcovitch is a pioneer in brainwave technology, transforming his personal challenges with depression to become an influential figure in brainwave treatments. His expertise lies in harnessing the power of brainwave entrainment for mental optimization.

Key Points Discussed:

- 07:32 - The transformative moment of realizing the passing of time dramatically shifted the guest's perspective.

- 15:18 - Understanding the impact of sound and music on brainwave activity and mental states.

- 23:45 - Overcoming limiting beliefs and the power of learning from adversity.

- 31:06 - Embracing individuality in self-improvement and the effectiveness of brainwave technology.

- 40:12 - The importance of embracing change and choosing happiness in the present moment.

Main Quote:

"Everyone is part of the same grander being, with the same purpose of being happy." - Morry Zelcovitch

Guest's Website:

Explore more of Morry Zelcovitch's work at https://themorrymethod.com/

Attend Morry's free webinar ... https://www.ActivateYourMindpower.com?sa=sa0042590582fa4b300a36a3fdcd6095ee90bc30bb

Hello, everybody. I am so happy that you're here with me for the One

Small Change podcast. I'm your host, Yvonne McCoy,

and I'm gonna bring almost 30 years of entrepreneurial

experience and a passion for discovering growth through the power of

making small change. And I am so glad that you could

join me because the entrepreneurial journey is not for the weak of

heart, and you should definitely do it with other people. And so I

have invited a really amazing person to share

their experience with you today, and his name is Maurice

Zelkovich. And I have to tell you that he is

really different than anybody that I've ever met before,

and I will share a secret. The first time I met him, he scared the

bejesus out of me at a networking event.

But he has helped me so much in the small

amount of time that I've known him. I know that you're gonna enjoy

getting some insights from him. So let's take it away and not waste any more

time. Laurie, I am so

glad that you're doing this. I have learned so much from you, and

I cannot wait for you to tell me and my audience

the small change that happened to you that had a bigger

impact than you expected. Well, thank you,

Yvonne. I appreciate being here and the opportunity. So

the small change was

you know, that's such a good question because I don't know if I've had

any small changes, actually. I

guess the small change would be sitting at a campfire

in my, maybe, late thirties,

early forties, and suddenly

realizing 4 or 5 hours had passed instead of

5 minutes like it felt like. And the reason why that

small change was so important to me was

up until that point, I had been going through about 40 years of

nonstop depression. And for me

being depressed all the time, time passed agonizingly

slow. Mhmm. Even though I'm 62 years old, I feel like

I'm closer to a1000 because of those

40 years. And experiencing

time moving so quickly, that was the first time

in my life that I experienced that. And that

is really what gave me the answer I needed and helped me to turn my

life around. So the small change was

5 minutes. That was really 4 hours. And

and and aside from the I guess

aside from the Change, I mean, the the the time differential,

did you feel better or did you

I felt different. I was, like,

nonstop questions and questions. You know, I had spent all those

years for ways to feel better, including various addictions,

including seeing doctors, including trying natural and homeopathic

remedies, including trying, you know, meditations and

hypnosis and EFT and EMDR and tapping

techniques and thousands of different things, all of which I believe

are very good. They just weren't good for me at the time.

And it just opened my eyes to the fact

that my life didn't have to be the way it was.

Just seeing the The. You know, 40 years of of crawling

like a slug on the ground, and then all of a sudden I'm flying

like a bird in the air. That was enough of a change

to let me know that I didn't have to live that way anymore.

So, you know, the little change brought on incredible possibilities

for The. And I think that's what really, you know,

was the power of that little small change. It's interesting. You made me

think of it that way. Thank you. I appreciate that. So so I'm I'm I'm

really curious. Did something different happen in that were you

doing something or just I was

smoking a big fat joint sitting around a campfire.

And that was nothing different for me. Believe me. The

not. Was different. So tell me tell me from

that little starting point

where that took you. Because it sound like you you had explored all kinds

of modalities. Yes. I did. So what happened

was I thought to myself, so what's different? Exactly your question.

What was different about that situation that made time pass so fast?

So I was trying to think. I had my head in my hands for most

of it, but there was a fire going. And I remembered

that I you One, when you're around a fire with dry, dry wood

Mhmm. There's all these little air pockets. Right? And as the wood is

burning, you hear pop, pop, pop, pop, pop, pop, almost like a popcorn Yeah.

Maker. Right? And I'm hearing all these sounds, and it it struck me

that that was the only thing different that I was paying attention,

that I noticed these sounds. I would have thought maybe the flickering of

the flame, but I wasn't really watching the fire. Like I said, my head was

in my hands most of the time, and I it was just the sound.

So when I got back from the camping trip, I went to what I Small

the paper Internet, which, of course, is otherwise known as a library

because they didn't have the Internet back then, so I called the paper Internet.

And I started reading articles on neuroplasticity.

Believe it or not, all these things, you know, quantum physics, it all existed before.

Right. Psychology,

perception. You know, like I said,

quantum physics. Anything at all that I thought might have something to do with my

perception. But I specifically leaned

towards sound. Can sound have some kind

of effect on my brain. And

it made me think about that because, you know, when I listen to certain music,

I got really upset and agitated. In other music I'd listened to, I'd feel really

calm. Oh, I I I absolutely agree with that. When when

I first married my husband who likes all kinds of music,

he had a particular record, which is a jazz record The

he liked to play in the morning, but it sounded like a herd of

elephants, and it just drove me. It was like,

you know, just drove me crazy. And and the reverse of that is that,

you know, when I go to sleep at night One I play, like, you know,

like, restful music, there's one that's like a didgeridoo

Yeah. With that low humming. I

can actually feel it vibrate through my through my body. I mean,

it's like, you know, it it I I feel it.

You know? Yeah. And it's pleasant. Right? Yeah. It is. It's very

Yeah. And you don't know why it's pleasant. If one music makes you, you

know, agitated, the other music calms you. But this is

just how we are as humans. So I really delved

into the research. And Yvonne,

after trying, you know, thousands of different techniques, I came across this thing called

brainwave One treatment. You know, 40 years of research

makes you quite a good researcher. So even though I'm not

formally trained in research, I'm a good researcher. And you

research on yourself? Yes. I had no choice because

I actually tried to kill myself a half a dozen times. That I can

remember. There may be more times. Self harm and

injury owe a lot. But, the actual

death attempts, 6. Thing is, if I really wanted to die

One, should have been enough. Yep. Just to show you how not

smart I am. It took me 6 times to figure that out.

So I should have figured it out after the first time if I was actually

a smart guy. This is the oh, I'm sorry. Go ahead.

Oh, go ahead. Go ahead. I was just gonna say, I think that that's one

of the things about life, I think, is

that some of our limiting beliefs and some of

our are slowly killing us, and we don't know it.

Do you know? Because it it's taking us down a road that

is not letting us be our best,

and it's kind of killing our spirit, and it's, you know, making

us make choices that are are are not the most

optimal. See, I I kind of

can't disagree with The. But in my case, I

actually was misunderstanding everything that was going

on. I believe it was all happening to my benefit, not to my

detriment. And again, I'm not a smart guy, and it took me 40

years to figure that out. What happened was, oh, my

life is horrible. Oh, this sucks. Oh, this sucks. Oh, this sucks. They hate me.

I hate me. I hate the world. I hate you. I hate this. I hate

that. And when something happened to me, I do this.

You know, the classic protection, close your eyes back off.

I changed that. When I started researching and I

started listening, I started creating my very first recording. Instead of doing

this, I started doing The. And

then I started learning. It turns out

that I was trying to be taught by the universe,

by myself, by some force,

things I needed to know. And I was misinterpreting them as bad. And when I

thought of them as bad, I tried to avoid them instead of

learn from them. But I When I started to learn from them, I felt better.

But I think that is one of the the beliefs that

we have is that when something bad happens, you avoid

it. Don't touch the hide iron. Stay away from this. And,

you know, like I said, I probably say this every Podcast, but

Buckminster Fuller says we're born geniuses One The it's educated out of

us. And so and so I think, you

know, one of the the changes that happened to me is when bad things

happen, I now say, am I being curious or am I

being judgmental? And the judgmental is this is terrible, go

away, you know, kind of thing. And the curious is like, tell me

more about this. Why did this happen? What can I learn from this? What is

the gift? Mhmm. That's great. And I think that

is not the way that we're taught. So if something bad

happens to you or you meet somebody and you don't hit it off with The,

you know, for many decades, my thing is I don't need you in my

life. You know, as opposed to maybe this is something I need to

learn about myself. Sure. Yeah.

So I'm I'm curious. I like I said, I know you've done all these

modalities. Tell me more about,

if someone's interested in what you did. You told me that it's not called

inner I

forgot. It's brainwave it's called brainwave entrainment. What it does is it

takes advantage of stimulation patterns, things like sounds or

visual stimuli. And what happens is

our thoughts and various other activities and The things

we're stimulated by create a reaction in our brain,

brainwave activity. Small of us have probably heard of brainwave activity, things like alpha,

theta, beta, gamma, delta. These are just names denoting

how many times a neuron is pulsing per second. That's all it does.

And the thing is depending on how many times it pulses per second in the

region of the brain, it releases different kinds of chemistry. It's neurochemicals

like endorphins and hormones and neurotransmitters. And these things

act together as kind of like a soup, a recipe, if you

will. And if your life tastes good,

it's because you're likely creating the kind of chemistry that

together tastes good. If your life doesn't taste good,

like mine didn't for 40 odd years, then

you're not a good cook. You know? You're creating the wrong mental

thoughts, which create the wrong chemistry. And keep in mind, I

don't believe the mind knows what's right or wrong or good or

bad. It just gives you what you want. Right. And it assumes what you want

is what you think of. Because what I'm thinking of, if I'm thinking of being

in pain all the time, then my mind says, oh, well, he's in pain all

the The. Means he should be feeling pain, so I'm gonna create chemistry that allows

him to feel in pain. If you hug someone and it feels really good,

that's because you're releasing oxycodone. You're

releasing all kinds of different neurochemicals that are

natural that make you feel good. Right. So I'm

gonna ask natural. It's all how things just behave naturally in the

world. And once we understand that, we can engage

our brain to achieve certain certain

states, if you will, that automatically will create the chemistry

that's desired to give us the desired result. So we can we

can there are sounds that McCoy naturally.

And when I say that, you One, and we just are not

attuned to them. I mean, the one that comes to mind that always makes

me happy is that sound of a little

kid laughing. Do you know? Years

ago, Toys R Us

did a commercial that was about and it was just

almost all these little kids laughing. I mean, it hardly had any words

in it. I actually taped it because it made me feel so happy that

that there's a certain pitch or whatever that that, you know,

whenever there's there's one now Yvonne, I think, about Saint Jude's hot

hospital that has a little kid laughing. Anyway, so they occur

naturally, but we don't capture them or we can't control them

because they come at random times or whatever.

Would that be correct? Well, I believe we might be hardwired

to react certain ways. Like, when a baby crying, we get worried. When a

baby's laughing, it makes us feel good. You

know, I don't believe in truth or fact because

it makes me stop thinking One I do. I mean, I went through 40 years

of my life thinking I knew everything. In other words, the world sucks. I suck.

I'm miserable. I'm gonna be always be miserable. I was

right. 10 minutes later, an hour later, a year later, I felt exactly like I

thought I was gonna feel. But that didn't do me any

good. It didn't serve me. As a researcher,

going in with a preconceived notion also doesn't serve me.

Right. So I don't believe in truth, and I don't believe in fact. That doesn't

mean if you do, I disagree with you. I also think

we all agree or we all exist in our own little universes.

Mhmm. Because quantum physics at its very most basic level, at least

my understanding of it, at its most basic level says nothing

exists until it's observed. Now human beings are

interesting because we don't just observe things in my current

understanding. We also interpret them. We define them. The minute

that happens, we are creating our own reality.

So for me, there's an old song that has a line in

it that says something to the effect of you're always right, and I'm never wrong.

So even if we disagree, we're not really disagreeing

because I'm existing in my universe One you're existing in your universe.

And, again, whatever you observe is right for you. When I was younger, I

used to wait for you to stop talking so I could tell you how wrong

you are. That's that was my life. I knew

better. How did I know better? I didn't know anything. I was an idiot, but

I knew better. Now everybody says anything.

I'm totally fine with it because I believe that that's

their impression of the universe around them, which makes it 100%

legitimate. Mine might be completely different. Doesn't

matter. Makes no difference at all. I live in my universe. You live in

yours. Just like we think we're in the same universe,

our universe is sometimes brush up against each other, and that's when we're talking. That's

when we're interacting. And then when we separate, we're not interacting

anymore. But we're all still part of the same grander

being with the same grander purpose, and all of

us are supposed to be happy. And all of us are supposed to be happy

a 100% of the time. And that's why I believe currently

that One understanding is that happy feels

good. Sad does not. Both are valuable.

Both are beneficial. Happy tells me I'm thinking and or doing the

right things. Sad tells me I'm doing or thinking the wrong things.

It's an indicator to get me back on the road to feeling happy. That's why

happy feels good. Pretty simple, really. So

tell me tell me with the the work with the brainwaves and

stuff. As entrepreneurs, we're always

navigating all kinds of stuff. What does that mean for me? I mean, in my

everyday life. So as an entrepreneur, we need to

be pretty fast on our feet. We need to be able to think. We need

to be able to react. We need to be creative. We need to be insightful.

We need to be able to read other people because ultimately everybody's a

salesperson. I'm not a salesperson. I don't call myself a

salesperson. I'd say I'm lousy at sales. And yet I have

15 partners brewing with me. I must be pretty

good at sales if I have 15 different companies and corporations who wanna work with

me. We all are always selling

ourselves. It's about optimizing our

brain. A lot of us go to a health club or we go for a

jog or we lift weights or we do a combination of the

above because it's important for us to stay physically healthy,

physically fit. We wanna look good. We wanna feel good. We wanna live

a nice, long, happy life. But very few of us exercise the

muscle between our ears. Mhmm. I treat the brain like a muscle.

My recording is take advantage of something called the frequency following response,

which is the kind of thing that makes your head bop or your toes tap

when you're listening to music you like. That is also

the frequency following response. Mine is just geared towards your

brain to optimize it. So the brain I consider to be a

muscle. If it's a muscle like any other muscle, then the

stronger it is, anything it does is likely to be easier, more

efficient, and better. Well, the brain does

everything or at least as an intermediary for everything. As I

mentioned before, the brain creates chemistry

through creating frequency.

If you do not know something happened, you don't know

it because your brain didn't notice it. If you slap me in my face

and my face flies off to the side here One then it flies

back, but my brain doesn't create an acknowledgment that

that happened. In other words, I don't get brainwave activity that

creates chemistry that says, hey. Your head just went flying over here, and

then it flew back. I won't know what happened.

I'll be completely unaware of it, and so will you and so will everybody

else. The trick here is to understand that the brain is

the CPU. We We are not hard drives to put information

in and just leave it alone. We're central processing units. We're

here to take in what we take in and then to use it, think about

it, act on it. I think self improvement needs one little

tweak, no matter who you are. Tony Robbins, Oprah Winfrey, Deepak

Chopra, Wayne Dyer, doesn't matter. Any of these big shots,

they need to have a little disclaimer at the beginning of their recording, of

their course of their whatever it is that they're offering.

It needs to say, I can only be an expert in

me. I had different parents than you. I wear

different clothes than you. I drive a different car than you. I live in a

different town than you do. I live in a different One. Blah blah blah. Millions

of differences. I can only be an expert in me. And that goes for the

rich, popular, superpowered self helpers too. They can only

be experts in themselves, not you. That's why I say

so many so often The that's why some of these programs and stuff don't work

because they wanna make one size fits all. And, you know,

my my my thing is that when I was, you know, when

before they had a lot of large sizes, you know, you would

they they started getting into the big big girl industry, and so

they started putting The a tag on it that says One size fits most.

One 5 The first, they said One size fits Small. And then when they found

that that wasn't true, it they said one size fits most. But the thing is

we all are made up from a total you know, totally different

recipes. We've got basic ingredients, but we, you know, we came out

differently. And so you can't fit into somebody else's

square. I was gonna say somebody else's hole, but that sounded weird.

So I told you you had a good sense of humor. I

gotta watch the mouse sometimes. Anyway, so so let me do this before

we run out of time. Sure. Tell me tell me, I know that

you brought a gift for us, where we can

experience, you know, what you do. So tell me a little bit about that.

Well, that's just a shorter recording that people

will, you know, basically put on a pair of ordinary headphones, lie down, or sit

back with head support, close your eyes, hit play. That's it. You

don't have to do anything else. If you fall asleep, no big deal. You may

wanna set an alarm for a few minutes afterwards just in case you do

fall asleep and you wanna do something afterwards. But you

see, with my work, I don't tell you what to do. I'm not brilliant. I'm

not a genius. I don't have the secret recipe for you.

You do. And my work helps you access that. That's all it

does. So it's a matter of optimizing your brain, and then your

brain does what it needs. It's really that simple. Don't expect it to

be a pill. It's not a pill. It's not necessarily gonna change your life one

time. But if you listen regularly and consistently over time, I'd be

very surprised if you didn't notice changes. So

I'm gonna ask you my question that I like to ask people because I thought

it was an amazing question. And that was,

when was the last time you did something new for the first time?

I would say this morning, maybe a couple

hours ago. I'm working on 50 new technologies

as we're speaking. 55, actually. So every single day,

I'm working on new things I've never done before. So let me

ask you this then. When was the the last time you did something

new for the first time that did not have to do with your business and

your neck technology, more in your personal life?

No idea. Couldn't answer that question, honestly.

Everything I do is with respect to my business, my life, my

getting better. So, you know,

even my wife Okay. I guess I

got married 13 One a half, 14 years ago. That

would've been the thing I've never One. Because that was the first

time I got married also. Okay. So have you got kids?

Oh, no way. I was way too depressed

when I was that age, and and the one good decision I made

was I don't feel comfortable bringing a kid up having

to deal with me. And, frankly, until my

wife, I never met a woman I wanted to be with longer than a weekend.

Well, I have to tell you that we share that in common in that I

said to my husband, I think he's the only man I coulda married, and he's

also the only man that I coulda had kids with because I I felt the

same way. I did not want to, I wasn't really pleased with my

childhood and did not wanna give that to anybody else. And I see that's

very responsible of you. Yeah. And and it it my kids are

all adults now, and it wasn't till, like, maybe last year that I told them

I never wanted to have kids. And they're like, oh my

god. Don't you know? So we have had a

wonderful time. I have one more question for you

before we before we leave. And that is,

would you say that it's a good it would be a good practice

besides using your your your your recordings and working with

you, would it be a good practice to notice

what sounds give us what kinds of feelings

so that we can do more of them in our life? I

would say that's almost a great thing to suggest. I would say

don't limit it to sound. Okay. Keep an eye open

in your entire life as to the things that make you feel

good, the things that make you feel nervous, the things that make you feel afraid,

The all these things. Because they'll all teach you things about yourself.

And they'll also let you know what you should avoid and what you should be

going after. You know, we are all built in with sensors. We have

the ultimate sensor array between our mind, our our heart,

and our gut. And everybody is so

you know, everybody looks elsewhere outside.

Where is it? Where is it? Is it here? Is it here? Is it here?

No. It's in here. It's in here. That's where the

answer lies. So I encourage people to pay attention to

themselves One especially when they feel something strongly,

negatively, or positively. Those things are the most important things

to understand about yourself, I believe, currently. Keep in

mind, I don't believe in truth or, you

know, fact. But currently, my understanding would

say pay attention to everything. Learn about

you and your surroundings and how you interact in The. And I think that

will help you to help yourself to be much more satisfied in your life

and career. Well, I think for me, like,

visually, visual is my predominant learning

style One audio is not. And so for

me, I have to really make an effort,

to notice the, you know, the audio. You know, my husband is very

in tune. He'll say, do you hear that? Do you hear the under I'm like,

no. I hear nothing. You know? But there are

certain songs and certain, like, there are certain songs that as soon as

I hear them, I wanna dance, you know? And there are

certain sounds, like I said, the

laughter of a child. And so I think that that that, you

know, when we become more aware of that, when I talk

about when I talk about people thinking

about a time in their life when they felt really good,

you know, to come up with 3 words. And those words should give you what

I call the wiggle giggle factor. It should make you feel like, yeah, I

wanna feel like that. And I think when you have that connection between your

brain and your body, you know, that's a that's

a really strong signal that something's going on. You see, you're

right because the thing is we all have that. I mean,

again, my current understanding says that we all have that connection between the brain and

the body. You can't go without it. It's it's kind of like living in the

now. I love when people say you have to learn how to live in the

now. I that makes me laugh

because there is no other place where you can live except in

the now. And it to me, it's the silliest statement in the world. You

have to learn how to live in the now. Everybody talks like they're a big

expert. Oh, you have to learn to live in the now, and I really hope

you don't tell your people that. But because then I really embarrassed myself

in the now. No. No. One but think about it. Bad is Can can you

eat and breathe in the past? Well, when you said that, that was my

first reaction is where else could you But that's the thing. But everybody

goes, now, now, now. Look. You can't eat or drink in the past. You can't

eat or drink in the future. You can only eat and drink now. You can

only breathe now. That tells you there is only

now. Most people, I believe, have a problem because they're

they're too busy worrying about the future or making all the mistakes they made in

the past. They're not dealing with now. If you want the now

tomorrow One it gets here to be better, take care of the

now that's right here right now. Care of the now now. And that's what we

have to do now. Unfortunately, we have to end this interview

Now. Now. And so, you know,

I gotta put the ad in. For The first step, you need to subscribe

and tell other people about this. And, you know, I

did this podcast because I know that there are lots of people out there that

have incredible ideas that they wanna share with you. And

what I wanna say to you is Change is simple, but it's not

always easy. And one of the ways that you know that you're making a great

change is that you're feeling uncomfortable because you're probably doing

something you've never done before. And so you should take that

as as a good sign. My my mantra is

I've never felt this miserable before, so I must be making a great

change. But, hopefully, you won't have to get miserable to do that,

and I am so glad that you've let me be part of

your journey and share some of the wonderful people that I've met.

And I hope you will listen not only to this podcast, but to other

podcasts that have come before and after. Maury, do you

have any last words that you wanna tell people to

remember? Just remember that happiness is a

choice. And if you make the choice to be happy, you will

see things that will help you to be happy.

Amazing. Amazing. And so

the now has passed to the new now, and we will see

you in the next now.

Beautifully put. This has been fantastic. Thank you

so very much.