Artwork for podcast Your Community Strategist
Why Gamification Matters in Your Community Strategy
Episode 379th January 2025 • Your Community Strategist • Rachel Starr
00:00:00 00:27:20

Share Episode

Shownotes

What if you could turn your community into a thriving, buzzing space where every post, comment, or event inspires deeper engagement and a true sense of belonging? In this episode, I’m diving into one of my favorite topics: gamification—and trust me, it’s so much more than just points, badges, and leaderboards.

I’ll break down the psychology behind why gamification works, share tools that make it scalable (shoutout to Circle’s workflows and bulk rewards!), and give you practical strategies to create a system that keeps your members motivated, connected, and excited to participate. Whether you’re just starting out or running a well-established community, this episode is packed with tips to help you level up your engagement game. Let’s do this!

Timestamps:

  • 03:52 Understanding Gamification
  • 05:04 Sustaining Engagement with Gamification
  • 06:22 Encouraging Desired Behaviors
  • 07:33 Building Connection Through Gamification
  • 08:59 Psychological Drivers of Gamification
  • 13:24 Circle's 2024 Gamification Updates
  • 16:41 Designing a Gamification Strategy
  • 16:56 Practical Example: 30-Day Wellness Challenge
  • 24:28 Final Thoughts and Announcements

Resources & Links:

Links

Chapters

Video

More from YouTube