Try LED lashes with 10% off the Lash Plus LED Tweezer with my code LAUREN: https://lash-plus.com/discount/LAUREN?redirect=%2Fproducts%2Fled-tweezer%3Fref%3DLauren

The Salon Goals Academy: https://www.laurenlappin.com.au/salon-goals-academy

Sarah's LED tweezers at Lummuse: https://www.instagram.com/lummuse_/

"What equipment do you use? Do you charge more? What lamp should I buy?"

The LED questions have been nonstop in my DMs and at every conference and networking event lately, so this episode is the full download.

I first saw LED technology back in 2019 at a lash conference in LA and completely wrote it off. Fast forward to 2024, I was the model at our first LED training, and for the first time ever I got through a full set with no stinging, no watery eyes and no chemical burn. We've been offering LED in my salon for over two years now, it has overtaken normal lashes on our menu, and our 60-minute LED volume refill is holding a 92% client retention rate.

In this episode I'm sharing exactly what LED lashes are, why they're a game changer for team-led salons with mixed experience levels, how much more I charge and why clients happily pay it, the free-trial method I used to introduce them (the same way I brought in volume back in 2014), and the safety boxes you need to tick before you buy anything.

• Welcome, and why the LED questions have been nonstop [00:00].
• What LED lashes actually are, and why salon conditions no longer matter [01:25].
• The retention game changer, especially for teams with mixed experience levels [03:04].
• The allergy claim doing the rounds that is simply not true [05:15].
• My own experience as a sensitive-eyed client, and why LED changed it [06:48].
• Big gooseneck lamps vs tweezer lights, and which one I'd choose [10:18].
• The business benefits: faster full sets, fuller refills and what I charge extra [14:18].
• The free-trial method I used to introduce LED, borrowed from my 2014 volume launch [18:25].
• Safe wavelengths, certificates to check, and why you shouldn't buy off AliExpress [21:50].
• The ROI numbers, including our 92% retention rate on LED volume refills [23:18].
• Using the October card surcharge changes to shuffle your menu and price LED right [26:03].
• Wrap up, the Lash+ discount code and what to do next [28:56].

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Lauren on Instagram: https://www.instagram.com/laurenlappin_

The Salon Goals Podcast: https://www.instagram.com/salongoals_podcast

Questions? Email me: [email protected]