Why this simple question helps you make your communication way clearer … 

Mentioned in this episode:

My new book is out now

You’ve got a bold vision and a strategy to achieve it! But why does your company seem to be standing still? Why is the gap between what strategy promises and what it delivers so vast and disheartening? And what to do about it? Find out in my new book “The PATH to Strategic Impact”: https://geni.us/the-path

New book

Can you draw it?

This simple question is one of the most powerful tools to make

your communication clearer.

Because when you can draw it, it means that you can see it.

And when you can see it, it means that it's concrete.

What you think can be abstract, but what you see, or even

draw, will always be concrete.

And that's a huge bonus when you want me to see it, too.

“We're innovative.” This can mean very specific things to you.

You know exactly in which way your innovative.

But at the same time, it means nothing to me.

Or at least something completely different than you think it does.

It's a different game when you show or at least tell me what innovative looks like.

Then we can look at it together and I can much more easily tell

whether I see the same as you do.

And whether I like what I see.

So, what does it look like when you improve the process?

What does it look like when you increase production quality?

And what does it look like when we perform better as a team?

Can you draw it?