In this episode, Rob Wengel shares how the insights industry is evolving through AI, strategic transformation, and a renewed focus on delivering real business impact. From leading innovation at Nielsen BASES to guiding Radius Insights through acquisitions and integration, Rob discusses why human judgment, trust, and expertise matter more than ever in an AI-driven future.

The conversation explores faster strategic research, client agility, and how AI can help insights professionals unlock greater value and better decision-making.