What is SWOT analysis?   It's a simple business system to help you assess the following:

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

In this episode I run through how this can help you when planning for your business.  If you want to expand, develop a new treatment line, take on a high street salon, completing a SWOT analysis can help you work out the viability of your plan. 

Here's an infographic you can download to help you keep in mind how SWOT works...

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Find me online at www.suedavies.org