The one about remote working, 6 questions that build a story and 10 Cloverfield Lane – TG48 

00:00:00 Introduction 

Here are your hosts, Roger and Pascal.  

00:01:22 In the News 

A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

00:10:32 Content Spotlights 

ROGER: The problem isn’t remote working – it’s clinging to office-based practices by Alexia Cambon, Guardian Newspaper. https://www.theguardian.com/commentisfree/2021/jun/21/remote-working-office-based-practices-offices-employers 

PASCAL: If You Can't Answer These 6 Questions You Don't Have A Story by Glenn Gers interviewed by Film Courage https://youtu.be/uL0atQFZzL8 

00:25:57 Marketing Tech and Apps  

ROGER: Need emoji PNG or Vector Files for your videos? https://emojiisland.com/ 

A clever use of the mobile phone camera – 1 second a day video diary: https://1se.co/ 

PASCAL: It’s all about exploring live audio streaming options 

Mixlr - Go live with a powerful and versatile live audio streaming solution  

https://mixlr.com/features 

Podbean Audio Livestream - Chat with listeners, take calls, and create an engaging conversation https://www.podbean.com/livestream 

00:37:57 This Week in History 

Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

00:44:56 Creator Shout Outs 

ROGER: Mark Masters – You Are The Media – hydrid in-person and virtual event: https://www.linkedin.com/in/markiemasters/ 

PASCAL: Andrew Wilson, Lyndsey Morrison and The People Power Events team released new blog and video series https://www.peoplepowerevents.co.uk/blog 

00:51:25 Film Marketing 

10 Cloverfield Lane (2016) 

Monsters come in many forms. 

An unexpected sequel to the 2008 film Cloverfield, some would argue that the Cloverfield elements were tagged onto a generic “kidnapped girl in cellar” story. However, John Goodman is terrifying as the “captor” and the film is extremely tense. 

The marketing was also remarkable. In addition to the usual posters and trailer the producers set up an elaborate viral treasure hunt style game to suck fans into following clues to find Howard’s bunker where the film takes place.  

 About Two Geeks and A Marketing Podcast   

Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

Every week we'll bring you the following segments. 

• In the News. 
• Content Spotlight 
• Marketing Tech and Apps 
• This Week in History 
• Creator Shout Outs 
• Film Marketing 

Please subscribe and leave comments and suggestions in the usual places. 

Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

Pascal Fintoni: https://pascalfintoni.com/ 

Roger Edwards: https://rogeredwards.co.uk/services/