An offer is what you put in front of people to try and persuade them to give tennis at your club or coaching programme a go. And having a great and compelling offer is paramount to getting new players on-court for 2 main reasons: 1 - it will help you stand-out in a very competitive market and 2 - it will knock people off the fence and get them to sign-up now rather than continuing delaying, potentially forever.

In this episode of the podcast I discuss the 4 main ways in which you can go about designing a great offer for your club or coaching programme so that you too can attract new players. They're not fancy or complicated. But if used right they definitely work!