How do advances in technology and the development of a new era of the Internet impact on marketing strategy? Hear from the Vice President of Global Digital & Social Marketing at Mastercard, Abhijit Shome, to get some marketing tips for the future and understand what Web 3.0 should look like.

The Shiny New Object podcast is a production of Automated Creative, an adtech platform that turns brands' media impressions into marketing intelligence. Find out more at www.automatedcreative.net