With a contagious passion for entrepreneurship and innovation, Lauren Grunstein noticed a need for something new in a space that had been steady for far too long. As the Vice President of Sales, PR, and Marketing for Verstolo Fine Jewelry, Lauren shares with us how she creatively uses the company's fine jewelry assets to generate a powerful combination of increased revenue, social-media buzz, and long-term brand loyalty.

At Verstolo, they are shaking up the fine jewelry space by offering fine jewelry rental for brides and special occasions. In this episode, Lauren opens up about the behind the scenes of fine jewelry rental, the challenges they face, ways they serve their clients now, and how they plan to serve them for years to come. She also shares her passion for transforming the wedding space by inviting brides to experience luxury without the price tag.

We also talk about:

• Finance Definition: What is an asset?
• Rethinking how an asset can generate new streams of income 
• Experiencing entrepreneurship without starting a company
• Entrepreneurship as a mindset 
• Making connections and collaborations in a new-to-you industry 
• Forecasting your next wave of growth 
• How to know if small business is for you

About Our Guest:

• Instagram: @verstolo
• TikTok: @verstolofinejewelry
• Website: verstolo.com

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• Ready to get serious? Join The Consistent Cash Flow Method for Small Business Owners Course & Community.