Artwork for podcast Travel Marketing & Media ®
Two ways to choose (or clarify) your travel niche
Episode 321st November 2021 • Travel Marketing & Media ® • Sandra McLemore
00:00:00 00:21:34

Share Episode


A specific quote keeps popping up everywhere I go right now. I saw it on Pinterest and then in a notebook in Homegoods. Now it's my ride-or-die quote sitting front and center on a post-it note in my office...

You can do anything, not everything.

I love it.

I then thought, "Hey, this is like niching your business"...

You sell anything, not everything.

In this episode, I'll show you two excellent ways to choose and/or clarify a niche for your travel business:

  1. The street intersection method (made up by me)
  2. The commission method (also made up by me)

As you can see, the first episode is only 18 minutes, and right now, you're only one click away from the start.


Your Host

Sandra McLemore: Multi-lingual Travel Expert | TV Host 🌍 ✈️

🌟 90+ countries explored | 2 decades in the industry

📺 Featured on CBS, ABC, NewsNation, CNN, FOX, and top marketing morning shows

💼 Shares the stage as a renowned keynote speaker with travel CEOs at international events

🎙️ Founder & CEO, Travel Marketing & Media - over 42K travel advisors are part of her community

🎧 Host of top-rated iTunes podcast for travel business owners

🎥 Produces captivating travel, reality & documentary programs

Let's explore the world together! 🌎 🧳 ✨

#TravelIndustryExpert #TVHost #TravelMarketing #TravelPodcast |


Welcome to Travel Marketing & Media!

We understand your desire to become a travel-planning superhero. And to make that dream a reality, you need a steady stream of new clients.

We know that even though you're passionate about travel, the world of successful marketing strategies can feel overwhelming. But don't worry, we're here to help!

You deserve to focus on what you love most: planning unforgettable journeys for clients who matter to you.

As a former travel advisor and fellow business owner, I know firsthand how running a business can be daunting. That's why, for over 25 years, we've assisted travel brands and more than 42,000 travel business owners like you in growing their ventures.

If you're feeling swamped, stuck in a rut, or unsure how to take your baby business to the next level, we've got you covered. Check out our quiz! Answer 15 multiple-choice questions, and we'll provide a personalized action plan to guide you toward your goals.

Get ready to soar higher and build the travel planning business of your dreams!