A first-ever, three-time Cannes Lions Creative Marketer of the Year. ChatGPT hallucinations now may come with advertising. Fifty movies for the cost of one? How AI could restructure Hollywood’s cost structure. Allbirds ditches the sneakers, flocks to AI. McKinsey’s take on the GenAI paradox—and agentic AI’s role in marketing workflows. Plus more.

IN THIS EPISODE

☕️The Ricks really (really) love caffeinated chewing gum (at 0:1:20)

🤪 ChatGPT’s self-serve ads: Hallucinations with a word from Their Sponsor? (03:22)

🧟 Netflix animates “Stranger Things: Tales from ’85” to a second season (06:18)

😷 ‘Scrubs” is hanging from the passenger side of RW’s ride (08:10)

🍿 Honey, AI shrunk the blockbuster…but democratized Hollywood? (09:45)

🤖 McKinsey: Agentic AI is coming to marketing workflows near you (15:45)

🪺 Allbirds drops the sneakers, nests around AI (17:33)

🏆 2026 Cannes Lions Creative Marketer of the Year Pulls a Three-fer (19:37)

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Approximately 24 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools.