In this episode of Logistics with Purpose®, host Enrique Alvarez sits down with Masami Sato, Founder & CEO of B1G1, a global giving movement and certified B Corp.

Masami shares her inspiring journey from growing up as a shy child in Japan to becoming a world-traveling entrepreneur and changemaker. Along the way, she discovered the incredible power of small, consistent actions to create meaningful global impact. What began as a food venture in New Zealand with a mission to give back evolved into B1G1, an initiative helping thousands of businesses weave giving directly into their everyday operations.

This powerful conversation explores:

• How businesses can create sustainable ecosystems by embedding purpose into their models
• The ripple effects of giving—not only on recipients but on the givers themselves
• Why starting small can spark extraordinary change
• A call to action for companies and individuals to embrace giving as part of their daily lives

If you’re ready to be inspired by the joy of purpose-driven business and the global movement making it possible, this episode is for you.

Additional Links & Resources:

• Connect with Masami: https://www.linkedin.com/in/masamisato/
• Learn more about B1G1: https://b1g1.com/
• B1G1 Resources: https://blog.b1g1.com/tag/guides/
• Legacy - The Sustainable Development Goals in Action: https://blog.b1g1.com/legacy-the-sustainable-development-goals-in-action/
• Learn more about Logistics with Purpose: https://supplychainnow.com/program/logistics-with-purpose
• Learn more about Vector Global Logistics: https://vectorgl.com/
• Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen

This episode was hosted by Enrique Alvarez. For additional information, please visit our dedicated episode page at: https://supplychainnow.com/why-purpose-driven-businesses-thrive-b1g1-lwp139