Introducing - Your Pet Business Content Planner and Companion, designed for people in the pet industry to help with visibility.

It has everything you’d look for in a content planner, like monthly themes, awareness days, and space to capture your ideas, goals, and reflections.

The Companion part is a guided journal, with exercises created for pet business owners to help you navigate the common challenges that come along.

I’m so excited to share this planner with you because it brings together everything I’ve noticed my clients need since I started working as a publicity and visibility coach back in 2019.

Plus, it has exercises to help with your mindset and be there, by your side, or in your handbag, when you need support and encouragement.

I’m talking through how the planner works in this episode, plus how to get your copy.

Key topics and timings in this episode:

0:00 – Welcome and introduction to promoting your pet business your way

2:15 – Why I created the your pet business content planner and companion

3:30 – Overview of the planner: combining practical tools with emotional support

6:30 – Monthly content prompts, awareness days, and how they help with planning

10:45 – Weekly layouts, habit trackers, and setting monthly goals

12:30 – The pause and reflect section: celebrating wins and identifying challenges

14:00 – Using awareness days strategically to generate press and content ideas

17:00 – Examples of successful awareness days like don’t walk your dog day

19:00 – Guided journaling prompts for imposter syndrome, balance, and celebrations

20:15 – How the planner complements the pets get visible membership

Resources in this episode:

The Your Pet Business Content Planner and Companion - available at www.rachelspencer.co.uk/shop

Pets Get Visible Membership - join for £15: https://publicityforpetbusinesses.mykajabi.com/offers/7Hvpvxzr/checkout?coupon_code=PGV50

Further listening:

How to use awareness days to promote your pet business

Is my Pets Get Visible membership right for you?

How to get comfortable, confident and consistent with your pet business marketing

Overcoming imposter syndrome in your pet business with Nicola Kinnard Comedie

Why every pet business should have a win folder

What kind of coaching style is right for your pet business?

Why community matters for you and your pet business