Shownotes
The Accenture takeover episode when Ben, Paul, and Mark discuss Accenture’s recent acquisition of Droga5. They all previously worked at London creative agency Karmarama which was also acquired by Accenture in 2016. Plus, Lush abandoning social media? And ASOS stopping some people sending stuff back. Reviews of new campaigns about malaria, 150 years of Heinz, and revived campaigns for Fosters and Marks & Spencer.
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https://www.campaignlive.co.uk/article/accenture-follows-droga5-deal-acquiring-madrid-based-shackleton/1581303
https://www.thedrum.com/news/2019/04/09/lush-abandons-social-media-its-getting-harder-talk-customers
https://www.moneysavingexpert.com/news/2019/04/asos-is-changing-its-return-rules---your-rights/
https://www.campaignlive.co.uk/article/heinz-celebrating-150-years-heinz-bbh-london/1581311
https://www.malariamustdie.com/campaign
https://www.retailgazette.co.uk/blog/2019/04/ms-brings-back-this-is-not-just-food-campaign/
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