Artwork for podcast The Marketing Society podcast
Wax Lyrical | Accenture and Droga5, Lush quits social, ASOS, Heinz, Fosters and M&S
16th April 2019 • The Marketing Society podcast • The Marketing Society podcast
00:00:00 00:31:02

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The Accenture takeover episode when Ben, Paul, and Mark discuss Accenture’s recent acquisition of Droga5. They all previously worked at London creative agency Karmarama which was also acquired by Accenture in 2016. Plus, Lush abandoning social media? And ASOS stopping some people sending stuff back. Reviews of new campaigns about malaria, 150 years of Heinz, and revived campaigns for Fosters and Marks & Spencer. -------------------------------------- https://www.campaignlive.co.uk/article/accenture-follows-droga5-deal-acquiring-madrid-based-shackleton/1581303 https://www.thedrum.com/news/2019/04/09/lush-abandons-social-media-its-getting-harder-talk-customers https://www.moneysavingexpert.com/news/2019/04/asos-is-changing-its-return-rules---your-rights/ https://www.campaignlive.co.uk/article/heinz-celebrating-150-years-heinz-bbh-london/1581311 https://www.malariamustdie.com/campaign https://www.retailgazette.co.uk/blog/2019/04/ms-brings-back-this-is-not-just-food-campaign/ ------------------------------------- Learn more about the team at Wax/On and their work here www.wearewaxon.com/

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