Running a business can feel like spinning a million plates - and somewhere along the way, it’s easy to lose sight of the goals you originally set out to achieve.
In this episode, I’m joined by vintage fashion founder Barbaraella, creator of By Barbaraella, who shares her honest journey of building a business during the pandemic and unintentionally shifting away from her original vision.
She launched her brand as an online-only store to stay location-independent… but fast forward to now, most of her sales come from a physical retail space at Brick Lane Vintage Market. While successful, it’s left her tied to a location and feeling disconnected from her long-term goals.
In this conversation, we cover:
- How to recognize when your business has drifted from your original plan
- The cost (and benefit) of pivoting your business model
- How to create a strategy to transition back to your core goals
- Why realignment is often the key to sustainable growth and fulfilment
If you've ever looked up and thought "Wait - how did I end up here?" in your business… this episode is your reminder that it's never too late to reset, realign, and move forward with intention.
🛍️ Explore By Barbaraella: https://www.barbaraella.ie/
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The Freedom Method Podcast is for women on a journey to find freedom through online business. Whether you're in a 9-5 or you're already a female entrepreneur, but your business is feeling anything but free - this podcast helps you build an online business that works for you, not one you work for.
Hosted by Sophie Biggerstaff - online business coach, strategist, and founder of the Freedom Model Method.
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