Being a small business owner is difficult...and then Covid happened. Now, we're talking diff.i.cult! This episode is about ways to continue to move our businesses forward while recognizing that our lives and the lives of our ideal customers have changed drastically. The goal with this episode is to encourage us to keep conversations alive - to keep talking with our customers and with each other.

Below are a few things you'll hear inside...

[1:30] keep promoting our businesses while always considering how to serve

[4:45] recognize how our customers' lives have changed

[6:30] continue to talk products and services

[8:45] Ask - what do our customers need right now?

[9:10] How can we continue "working"?

[9:50] photographers get creative

[12:00] makeup artists and hair stylists teach virtually

[14:00] Use "Save the Dates."

[14:20] reduced rate or what you can pay right now

[16:00] Record! Record! Record!

[16:20] ways to meet virtually

[18:45] customer service, now more than ever

[20:30] Tackle the to-do list.

[25:00] Ban together with other business owners.

[28:45] review of the 5 ways to move forward