In this episode of The Author’s Leverage, I am joined by Desireé Duffy. We’re going to be talking about Promotion and PR for Authors.

Desireé Duffy is the Founder of Black Château, a marketing and public relations agency; Books That Make You, a Webby Award-winning a multi-media brand that promotes books and authors through its website, podcast, and radio show; and The BookFest® Adventure, a biannual online event that brings together booklovers from around the world.

Duffy hosts and is the executive producer for the Books That Make You Show and is a speaker on topics such as branding; marketing; digital and traditional media; livestreaming technology; diversity, equity and inclusion; and public relations. She is an advocate for spreading stories.

Her expansive marketing, event production, broadcast, and public relations background, mixed with her passion for storytelling, led her to found the multi-award-winning, full-service marketing and public relations firm Black Château in 2016, Books That Make You in 2018, and The BookFest® in 2020.

Get to know more about her here: https://www.thebookfest.com/

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

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