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Pride was a riot: Creating social change from within
Episode 2722nd June 2023 • Reimagining Work From Within • Within People
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Last year we shared this episode discussing Pride as a riot, why business should care about pride, and how to create a riot of your own. Since what we offered to listeners is even more relevant right now, we thought we'd bring the episode back to share with you a refreshed perspective.

Listen now to learn about how your organisation and its leaders can actively and intentionally support the LGBTQ+ community.

Learn more about Within People and the work we do here.

Transcripts

Jeff Melnyk:

Hey everyone.

Jeff Melnyk:

Welcome back to Re-Imagining Work From Within.

Jeff Melnyk:

I'm Jeff Melnick.

Jeff Melnyk:

It's June, which means it's Pride Month in most places around the world.

Jeff Melnyk:

Last year we shared an episode discussing Pride as a riot, why

Jeff Melnyk:

business should care about pride, and how to create a riot of your own.

Jeff Melnyk:

And since what we offer to listeners is even more relevant right now, we thought

Jeff Melnyk:

we'd bring the episode back again.

Jeff Melnyk:

The G B T Q fight for equality is everyone's fight.

Jeff Melnyk:

A basic principle of equality is that if one group is not free, no one is,

Jeff Melnyk:

the rights could be taken away from any group of people at any time.

Jeff Melnyk:

This year we're seeing the usual attempts at corporate allyship.

Jeff Melnyk:

And the backlash against businesses supporting Pride has intensified with

Jeff Melnyk:

companies like Budweiser and Target backing down from their commitments

Jeff Melnyk:

because of attacks by pressure groups and threats to their employees.

Jeff Melnyk:

But all of this is with a backdrop of increasing intolerance.

Jeff Melnyk:

So let's just paint a picture to give everyone a bit of the context

Jeff Melnyk:

of where we are now here in 2023

Jeff Melnyk:

in the last year, schools are being pressured to remove

Jeff Melnyk:

books from libraries for fear.

Jeff Melnyk:

They may coerce children to becoming homosexual or transgender.

Jeff Melnyk:

This growing censorship movement has taken place in 138 school districts and

Jeff Melnyk:

32 states impacting 4 million students.

Jeff Melnyk:

Drag performances are being banned.

Jeff Melnyk:

In Tennessee Republican senator Jack Johnson said that parents can

Jeff Melnyk:

now take their kids to a public or private show and not be blindsided

Jeff Melnyk:

by a sexualized performance.

Jeff Melnyk:

This week in Canada, an adult verbally attacked a nine-year-old

Jeff Melnyk:

child participating in a track and field event because he believed the

Jeff Melnyk:

child was transgender and called her parents groomers and pedophiles.

Jeff Melnyk:

Meanwhile, uganda has legislated the death penalty for homosexuals.

Jeff Melnyk:

This legislation comes after years of lobbying from American Christian groups.

Jeff Melnyk:

Anyone found guilty of promoting homosexuality in the country could

Jeff Melnyk:

face up to 20 years in prison or death.

Jeff Melnyk:

Uganda is now one of 11 countries where being gay can be punishable

Jeff Melnyk:

by death, and 67 countries have national laws criminalizing same sex

Jeff Melnyk:

relations between consenting adults.

Jeff Melnyk:

But why does this matter for business?

Jeff Melnyk:

Well, it matters even more than ever.

Jeff Melnyk:

As a marginalized group, LGBTQ people are not visible.

Jeff Melnyk:

Maybe like your Black or Asian employees or some of your disabled employees,

Jeff Melnyk:

you cannot always see them, but they're there and they need to know that

Jeff Melnyk:

they belong so that they can be free to be themselves without judgment.

Jeff Melnyk:

If your employees are not gay, they may be the parents of LGBTQ children.

Jeff Melnyk:

They need to know that where they work is an ally to them and has their

Jeff Melnyk:

back, that their children can grow up unafraid of the world, that their kids

Jeff Melnyk:

who may be gay, lesbian, or transgender are accepted, loved, and safe.

Jeff Melnyk:

A next generation of kids who may one day soon come to work in your

Jeff Melnyk:

business, but more than ever, the LGBTQ community does not need allies.

Jeff Melnyk:

We need accomplices.

Jeff Melnyk:

To fight alongside us to stop the injustice that persists and is growing

Jeff Melnyk:

in our governments and to refuse to tolerate any intolerance towards any

Jeff Melnyk:

human being for simply being who they are.

Jeff Melnyk:

This podcast looks at the shift away from rainbow logos and sponsored pride

Jeff Melnyk:

floats to real action you can take.

Jeff Melnyk:

I hope it inspires you to think a little bit differently about not

Jeff Melnyk:

only pride, but how your business can create social change from within.

Jeff Melnyk:

I.

Anique Coffee:

Why don't we just get started by just talking about

Anique Coffee:

what Pride Month even means to us?

Anique Coffee:

Cuz I think that's a really awesome , place to start.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

Well, what does it mean to you?

Anique Coffee:

Well, for me, pride Month is, it kind of brings up two things.

Anique Coffee:

I get quite frustrated that we even need to have a month, which is kind of

Anique Coffee:

a different part of this conversation.

Anique Coffee:

But then I also do feel wildly proud to be bisexual and own that and have

Anique Coffee:

a space to really like celebrate that and bring awareness to it.

Anique Coffee:

So it's sort of two things.

Anique Coffee:

It, it means being able to.

Anique Coffee:

Celebrate who I am in a way that feels really safe actually and accepted.

Anique Coffee:

And I can do that every day, but there's like a month for it, which is really nice.

Anique Coffee:

And I think what it does is also create a space for us to talk

Anique Coffee:

about our experiences in this community like we're gonna do today.

Anique Coffee:

Like you and I have spoken about the word queer, we've spoken about

Anique Coffee:

a few things, but it sort of gives like an invitation for a deep dive to

Anique Coffee:

talk about things and to really like bring things into other our awareness

Anique Coffee:

and other people's awareness too.

Jeff Melnyk:

Yeah, it's almost like it's our time.

Jeff Melnyk:

Goonies never say die.

Jeff Melnyk:

It's our time now.

Jeff Melnyk:

Which It's interesting though, to think like.

Jeff Melnyk:

This is a thing that happens now, right?

Jeff Melnyk:

Like why do we need these times or these observances?

Jeff Melnyk:

But I think you've raised the point is like, if we don't shine a light

Jeff Melnyk:

on something, how does the light get the chance to beam across the world?

Jeff Melnyk:

And so mm-hmm.

Jeff Melnyk:

So we get a month and I think it's different for me now that I live in San

Jeff Melnyk:

Francisco cuz like, it's like living in.

Jeff Melnyk:

The, the fault line of the epicenter of American queerness, and it means

Jeff Melnyk:

more now and I think . I moved here in the pandemic and, and it shut down

Jeff Melnyk:

and I got really angry about that.

Jeff Melnyk:

I got really angry that they would cancel the pride march.

Jeff Melnyk:

Because of Covid and I thought, a, this doesn't make any scientific sense

Jeff Melnyk:

to me cuz like, can't we just march in like a really long elongated march.

Jeff Melnyk:

But it was like, okay, now you've, someone else has decided that we

Jeff Melnyk:

don't get to do the thing that.

Jeff Melnyk:

That means something to us.

Jeff Melnyk:

And pride was a riot.

Jeff Melnyk:

And the march is important.

Jeff Melnyk:

That's right.

Jeff Melnyk:

So in the same way that churches were like, what do you mean we can't worship?

Jeff Melnyk:

And the government said, oh, okay, maybe you can.

Jeff Melnyk:

It was like, how did the government get to decide that Pride marches

Jeff Melnyk:

across the nation would be canceled?

Jeff Melnyk:

And I, I see that as homophobic and I see it as an affront to our culture.

Jeff Melnyk:

So then last year there was a slightly diluted march as well, cuz we had

Jeff Melnyk:

another kind of uptick this year.

Jeff Melnyk:

Let's see what happens.

Jeff Melnyk:

I think it's, it's all, it's all a go, but it, it does mean something

Jeff Melnyk:

different and it means showing up.

Jeff Melnyk:

It means stepping up as well.

Jeff Melnyk:

And I think it's a reminder to us that the riot isn't over.

Jeff Melnyk:

And I think for me, in my sort of journey of that is like, okay, now I really wanna

Jeff Melnyk:

start a riot, so what's it gonna be?

Jeff Melnyk:

Cuz I think as you, you know, maybe when you're in your activist youth era,

Jeff Melnyk:

everything was a riot and everything's a revolution because that's how we

Jeff Melnyk:

process things in our, in our youth.

Jeff Melnyk:

And then you kind of get like complacent, don't you?

Jeff Melnyk:

Like a riot is like, how am I gonna get a table at foreign cinema?

Jeff Melnyk:

Right.

Jeff Melnyk:

But it's not, so it's a reminder.

Jeff Melnyk:

No, the fight's not over.

Jeff Melnyk:

Let's go.

Jeff Melnyk:

And I think that's really important for this, for this month to

Jeff Melnyk:

remember, and especially with some of the SH that is going down.

Anique Coffee:

Let's get into that.

Anique Coffee:

So we know on this podcast we always kind of talk about workplace culture

Anique Coffee:

and leadership obviously, but we're bringing this Pride month lens to

Anique Coffee:

it, and we thought we could kind of highlight a little bit of why

Anique Coffee:

companies, why organizations support pride should they, how do they.

Anique Coffee:

Where perhaps are the missteps and things they could be doing

Anique Coffee:

a little bit differently?

Anique Coffee:

Cause we've got a lot of that out there.

Anique Coffee:

But where do you think we should start?

Jeff Melnyk:

Well, what do you think about corporations supporting Pride Month?

Anique Coffee:

I think similarly to how we share with our leaders committed to

Anique Coffee:

change that d e I should be integrated in everything, so should pride.

Anique Coffee:

And that doesn't mean that you need to have like a rainbow logo year

Anique Coffee:

round, but it does mean that inclusive behavior and inclusive activities should

Anique Coffee:

just be happening all year, perhaps still celebrating during this month.

Anique Coffee:

Cuz as we said, it brings a lot, it's a reminder, it gives us a

Anique Coffee:

chance to share stories, to connect, to feel proud, all those things.

Anique Coffee:

But, Again, it's one of those things, I'm a Libra, okay.

Anique Coffee:

I'm balancing scales.

Anique Coffee:

I can kind of see both sides.

Anique Coffee:

I both am annoyed that this is a thing that we have to celebrate

Anique Coffee:

and people put rainbow logos and I can see why it's important.

Anique Coffee:

And I also just wish it was something that lived throughout the whole year.

Anique Coffee:

And I used to work at WeWork and I was on our queer community, our

Anique Coffee:

employer resource group, basically.

Anique Coffee:

And one of the big last initiatives before I got unceremoniously

Anique Coffee:

exited, Was the pride or not.

Anique Coffee:

Another podcast was the Pride Parade.

Anique Coffee:

So I got to help to design our whole float.

Anique Coffee:

I got to be on the committee.

Anique Coffee:

We put together a whole series of events.

Anique Coffee:

It was incredible.

Anique Coffee:

And I felt good doing that, and I felt empowered that WeWork

Anique Coffee:

was like, please, let's do this.

Anique Coffee:

And it was sort of a like, shouldn't we just be always doing this?

Anique Coffee:

So I'm kind of of two minds.

Anique Coffee:

I

Jeff Melnyk:

don't know.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

So, so you felt it must have felt good to make that float

Jeff Melnyk:

and be represented in that way.

Jeff Melnyk:

Right.

Jeff Melnyk:

And feel proud of your company.

Jeff Melnyk:

Right.

Jeff Melnyk:

And I think there's, there's a bit of a corporation halo effect

Jeff Melnyk:

that goes there from internal engagement point of view, right?

Jeff Melnyk:

Like, we can be proud cause we're supporting.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

I do think it, the, the story behind it has to go way further back around

Jeff Melnyk:

the acknowledgement that actually this.

Jeff Melnyk:

Is a group of people, the L G B LGBTQ Q community who are a segment of

Jeff Melnyk:

the population that can spend money.

Jeff Melnyk:

So it's, it's in many sense, it's a marketer's dream to go

Jeff Melnyk:

in Pride Month we support you.

Jeff Melnyk:

Please spend your dollars with us.

Jeff Melnyk:

In America, it's known as the Dorothy Dollar, and in the

Jeff Melnyk:

UK it's known as the pink.

Jeff Melnyk:

Pound and the pink pound is worth an estimated sort of 6 billion a year to

Jeff Melnyk:

the UK economy, and it's estimated being as a global force over several trillion.

Jeff Melnyk:

Right.

Jeff Melnyk:

Okay.

Jeff Melnyk:

But those, those are big numbers, but is that what we're here for?

Jeff Melnyk:

Are we a marketing segment, right?

Jeff Melnyk:

Are we an ABC one, LGBTQ plus one?

Jeff Melnyk:

Like that's not what Pride is about, and I think that's why people get.

Jeff Melnyk:

Angry with the commercialization of it.

Jeff Melnyk:

And if I walk into Target and I see the pride outfits that you've

Jeff Melnyk:

got hanging on your cheap plastic like hangers, as I walked past the

Jeff Melnyk:

chocolate aisle, that can infuriate me.

Jeff Melnyk:

But I did see a post the other day on Instagram, which

Jeff Melnyk:

I thought was really great.

Jeff Melnyk:

I think it was a post to someone's tweet that said, Hey, yeah, it's

Jeff Melnyk:

kind of gross what Walmart and Target are doing, but as somebody.

Jeff Melnyk:

And I think this person was maybe late or early stage Gen X, so quite

Jeff Melnyk:

a bit, a little bit older than me as someone who used to not be able to

Jeff Melnyk:

walk into a store and feel that they could hold hands or be themselves with

Jeff Melnyk:

the person they loved to walk into Target, which was one of the first.

Jeff Melnyk:

Businesses to kind of support, I think and celebrate.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

This is, and celebrate.

Jeff Melnyk:

To walk into store now and see them celebrating our identity

Jeff Melnyk:

is fundamentally different.

Jeff Melnyk:

And so how do we understand that?

Jeff Melnyk:

Not just go, oh, it's gross because the corporates are stealing our money.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

But actually understand how much, how far we've come, where it used to be

Jeff Melnyk:

shameful or hurtful to walk into a store and, and let's acknowledge that in

Jeff Melnyk:

many places in the world and still many places in America, it is still that way.

Jeff Melnyk:

And that.

Jeff Melnyk:

Until the Equality Act passes.

Jeff Melnyk:

Many stores in many states could still say, Hey, you can't come in here and buy

Jeff Melnyk:

something from us because you are queer.

Jeff Melnyk:

And so that's insane.

Jeff Melnyk:

There's far to go and so, so yeah.

Jeff Melnyk:

It's interesting to think, actually, can we see the positive

Jeff Melnyk:

in the commercialization?

Jeff Melnyk:

Of of our, not of our flag.

Jeff Melnyk:

Cuz as you know, I don't believe in that.

Jeff Melnyk:

We can't take an identity and merge it into our own and say, Hey look

Jeff Melnyk:

for a month we are rainbow too.

Jeff Melnyk:

That doesn't really work for me.

Jeff Melnyk:

But can we say, Hey, we support you and actually we are doing something.

Jeff Melnyk:

We're doing something in the community and we're doing something inside our business.

Jeff Melnyk:

And that's where I think this really needs to move to.

Jeff Melnyk:

Can we have in June companies saying We're not done yet?

Jeff Melnyk:

We have a lot more in terms of equity and equality that, and inclusion that

Jeff Melnyk:

we really need to do in our business.

Jeff Melnyk:

I

Anique Coffee:

really like that.

Anique Coffee:

And when you were speaking, what was coming up for me is like, I think I

Anique Coffee:

also really need to check my privilege when I feel the frustration because I.

Anique Coffee:

Unlike you and other people, even older generations and people of my exact same

Anique Coffee:

age, I have not had a traumatic experience as someone in this community really.

Anique Coffee:

I had a couple of times when I was like ostracized and outed when I

Anique Coffee:

was living in Utah and like was not allowed to do certain things.

Anique Coffee:

But I've always been accepted by my family.

Anique Coffee:

I've always been.

Anique Coffee:

I'm a, a cis woman, like I can, I'm presenting, you know, like I

Anique Coffee:

can show up and just be myself.

Anique Coffee:

And that is, there's a real privilege to that.

Anique Coffee:

So the trauma of walking into target and seeing rainbows is not

Anique Coffee:

something that I have experienced.

Anique Coffee:

I can empathize with that, of not being accepted into a target, but I,

Anique Coffee:

it's not something I've experienced and there's a real privilege to

Anique Coffee:

that, that I have to remember.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

And I think it's like where we are now is great.

Jeff Melnyk:

It's, we're not done, but where other places in the

Jeff Melnyk:

world haven't even started yet.

Jeff Melnyk:

And I think that checking our privilege of like, if we're fighting the

Jeff Melnyk:

fight, but we live in San Francisco, the fight feels different, right?

Jeff Melnyk:

Can we remember we're fighting the fight for people around the world in seven

Jeff Melnyk:

countries that you can still face the death penalty just for being who you are.

Jeff Melnyk:

You know, legal marriage is only what in 15.

Jeff Melnyk:

D countries, I might get that wrong.

Jeff Melnyk:

Apologies.

Jeff Melnyk:

Uh, but it's, it's low compared, you know, so, so there's a lot more to do and so

Jeff Melnyk:

can, if you're in a place of privilege of where you live and things feel good,

Jeff Melnyk:

can you remember that you're here also as a community to fight for others?

Jeff Melnyk:

And can corporations then, or businesses understand that they.

Jeff Melnyk:

May have a role to play in that too.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

And that that role is based around how do they create a system of

Jeff Melnyk:

equity, inclusion, and equality in their own macro micro world where

Jeff Melnyk:

they can actually affect change.

Anique Coffee:

Yeah.

Anique Coffee:

I really like the idea of like using June to say we're not done yet.

Anique Coffee:

I think that is really powerful cuz I mean, don't say gay bill just passed

Anique Coffee:

in Florida like a few months ago.

Anique Coffee:

Like, hello, what are we doing people

Jeff Melnyk:

right.

Jeff Melnyk:

And there's many other bills on the docket in many other

Jeff Melnyk:

states where it's That's right.

Jeff Melnyk:

You know, there's gonna be a lot of don't saying gay and so how

Jeff Melnyk:

are corporations right now saying gay and can they put their money.

Jeff Melnyk:

Where their mouth is cuz always follow the money.

Jeff Melnyk:

Listeners of this podcast know that that's where I believe the truth lies.

Jeff Melnyk:

So if you believe in equity and equality and you've, and you want to change your

Jeff Melnyk:

logo rainbow this month, can you tell us how are you gonna get behind that?

Jeff Melnyk:

Like, are you willing to defund your PAC for politicians who will

Jeff Melnyk:

not pass the equity act into law?

Jeff Melnyk:

And if you're not, why?

Jeff Melnyk:

And can you stand up as a leader in front of your business and say, this

Jeff Melnyk:

is why we are not willing to defund politicians who will actively seek

Jeff Melnyk:

to discriminate in our communities.

Jeff Melnyk:

And I think we saw the backlash with Disney.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

Where they wouldn't withdraw their support of the, don't say gay bill.

Jeff Melnyk:

And then the bill passed and then, oh, wait a second.

Jeff Melnyk:

Actually we do.

Jeff Melnyk:

Mm-hmm.

Jeff Melnyk:

Um, a little bit too late there, Mickey.

Jeff Melnyk:

But the backlash internally and.

Jeff Melnyk:

Externally for, for Disney fans was was very real.

Jeff Melnyk:

And of course now Disney gets the backlash from the Florida

Jeff Melnyk:

politicians, but who will win?

Jeff Melnyk:

Mickey or Ron,

Anique Coffee:

please let Mickey win.

Anique Coffee:

I'm Team Mickey.

Anique Coffee:

Okay.

Anique Coffee:

So what should corporations be doing?

Anique Coffee:

We started to get into that, but rather than just the rainbow logo, what?

Anique Coffee:

What can we do?

Jeff Melnyk:

Well, I've, I've sort of alluded to it already with my,

Jeff Melnyk:

let's go with the defunding option.

Jeff Melnyk:

I mean, I think that's the far end of the scale, obviously, the, like, how do

Jeff Melnyk:

you listen to people understand the, the issues in the community that is important?

Jeff Melnyk:

Like you said, this is a time for space, so how do we give space for those stories?

Jeff Melnyk:

How do we actually hear and understand them?

Jeff Melnyk:

I think one thing that I'd love to highlight is, I, I think it's time that

Jeff Melnyk:

if you have a policy in your business that is equitable and inclusive, say

Jeff Melnyk:

for example, adoption leave for same-sex parents or healthcare provided at the

Jeff Melnyk:

fullest extent of your insurance, that might be quite different to what the state

Jeff Melnyk:

would provide, say for H I V medication or something like that, that really

Jeff Melnyk:

understands the needs of the community.

Jeff Melnyk:

How are you extending that?

Jeff Melnyk:

To everyone in your global workforce.

Jeff Melnyk:

So if you've got employees in America, and I'm just gonna be bold here, and you

Jeff Melnyk:

have operations in Saudi Arabia, how are you going to bring that level of equity

Jeff Melnyk:

and understanding to your employees there?

Jeff Melnyk:

And that's edgy.

Jeff Melnyk:

Because that's going against the cultural norms of what's

Jeff Melnyk:

happening in your business.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

And in the places that you operate.

Jeff Melnyk:

But I'm gonna plant a flag there and say, you own your system leader.

Jeff Melnyk:

So if you believe in equity, then that has to go across the board.

Jeff Melnyk:

It can't just be, oh, you live in California, so it must be more liberal,

Jeff Melnyk:

so we're gonna give you more things.

Jeff Melnyk:

Right.

Jeff Melnyk:

. Yeah, so just extending it because I think as companies get more global

Jeff Melnyk:

and also as the workforce gets more global, so we can work from anywhere.

Jeff Melnyk:

Now if you live and work in certain places, not if you work for Elon.

Jeff Melnyk:

Um, more on that maybe later.

Jeff Melnyk:

Are we extending that same understanding of equity across our business?

Jeff Melnyk:

Are we, are we packaging it up in more liberal places so that we

Jeff Melnyk:

can attract the people who might be living more in those zones?

Jeff Melnyk:

What do you think about that though?

Jeff Melnyk:

I know

Anique Coffee:

that's kind of interesting.

Anique Coffee:

I'm just thinking like, so much of the work we're doing now as a

Anique Coffee:

partnership is about attracting.

Anique Coffee:

Talent because that is what workplace culture is calling for at the moment,

Anique Coffee:

and I like the idea of it being something that's available for everyone

Anique Coffee:

and making that equitable globally.

Anique Coffee:

And it's a curious thing to package it up for more liberal areas if that's where you

Anique Coffee:

are, hyper locally and wanting to attract that kind of folks because it's, I don't

Anique Coffee:

know how I feel about that, to be honest.

Anique Coffee:

Mm-hmm.

Anique Coffee:

It's a really difficult one.

Anique Coffee:

I mean, I, in my heart I'm like equitable globally, obviously, and I can see the

Anique Coffee:

challenge of that for employers for sure.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

And strategically, I mean it's right, you sort of go, okay, well we're probably

Jeff Melnyk:

gonna have to spend more to attract certain people in certain markets

Jeff Melnyk:

and we can make cuts in other places.

Jeff Melnyk:

Right.

Anique Coffee:

But I guess the other thing that's coming up for me now is

Anique Coffee:

if you're in Saudi Arabia and you're a person who doesn't align with our

Anique Coffee:

beliefs and your company has on their culture page or on their job description,

Anique Coffee:

equitable working practices, and that is for some reason offensive to you.

Anique Coffee:

Perhaps bug her off.

Anique Coffee:

And maybe it comes back to like aligning on our values.

Anique Coffee:

Like who are the people that we wanna

Jeff Melnyk:

attract?

Jeff Melnyk:

Right, globally, and this is always the crux, right?

Jeff Melnyk:

It's always the thing is like, Ooh, maybe we don't wanna stick our heads

Jeff Melnyk:

too above the parapet because we're gonna have people out there that

Jeff Melnyk:

aren't gonna like what we stand for.

Jeff Melnyk:

Well, you don't stand for it unless you're standing on the fricking.

Jeff Melnyk:

Parapet bouncing up and down and saying, this is what we stand for.

Jeff Melnyk:

So that's why I hate the word humble when it comes to businesses talking

Jeff Melnyk:

about themselves around stuff like this.

Jeff Melnyk:

It's like, we don't wanna rock the boat, we don't wanna shake things up.

Jeff Melnyk:

The world needs shaking up.

Jeff Melnyk:

And if you're gonna say that these are the things that are important

Jeff Melnyk:

to you, you've gotta stand by them.

Jeff Melnyk:

And so this is a challenge that I'm putting out there cuz I know it's hard

Jeff Melnyk:

and I know it's particularly hard in regions where that's difficult and we've

Jeff Melnyk:

seen a lot of things over the um, Over the past couple years as well, especially

Jeff Melnyk:

with with social media where we can see what's going on in other parts of the

Jeff Melnyk:

world and other parts of our community where you've got American posts saying

Jeff Melnyk:

like, yeah, it's time for everyone to come out and here's our media, and

Jeff Melnyk:

like, have a public outing and like, here we go, rebel Wilson's come out.

Jeff Melnyk:

Isn't she great?

Jeff Melnyk:

Let's like.

Jeff Melnyk:

Post that and post that and post that.

Jeff Melnyk:

And then you've got people in countries where they can't come out because doing

Jeff Melnyk:

so would be harmful to their life going, well, that's really great that you guys

Jeff Melnyk:

are saying that this is so important.

Jeff Melnyk:

We can't do that.

Jeff Melnyk:

Mm-hmm.

Jeff Melnyk:

And I think it's not for us to go, oh, you should, but rather for us

Jeff Melnyk:

to go, oh wait, how do we use our privilege to help you do that?

Jeff Melnyk:

And that's gonna be a journey for your nation to get there or your culture.

Jeff Melnyk:

But if we stand for.

Jeff Melnyk:

Equity and equality and belief in who we are, then we have to be able

Jeff Melnyk:

to stand for that in everything.

Jeff Melnyk:

And as a company, I just believe you're gonna have to take that journey and

Jeff Melnyk:

take that step, and you do it because it's the right thing to do, and you

Jeff Melnyk:

do it because it makes good business sense, because the more you are able

Jeff Melnyk:

to bring freedom into your business.

Jeff Melnyk:

The more your people are gonna thrive, the more that you're gonna thrive.

Jeff Melnyk:

And I think if you close that down and think, well, we're gonna, we're

Jeff Melnyk:

gonna lose consumers or we're gonna be pushed out of areas where we, where

Jeff Melnyk:

we're not accepted anymore, where will you, where will you be accepted?

Jeff Melnyk:

How and how are you standing up for that?

Jeff Melnyk:

Yeah.

Anique Coffee:

Yeah.

Anique Coffee:

And perhaps like the more they're standing up on the platform and being

Anique Coffee:

explicit about values aligned or not, but the people they wanna attract,

Anique Coffee:

the more allies they'll create.

Anique Coffee:

Yeah, which is kind of interesting cuz then you've got like global allies

Anique Coffee:

where, you know, there's the people in this community are struggling every

Anique Coffee:

day to overcome bias that they're, they're having and it's, there's so much

Anique Coffee:

discrimination in the workplace still.

Anique Coffee:

Yeah.

Anique Coffee:

And there's something about, if we talk about what corporations should

Anique Coffee:

do, it's creating that safe space to hear from employees to make it okay.

Anique Coffee:

To be able to talk about who they are and embrace their authenticity.

Anique Coffee:

And really, I.

Anique Coffee:

Each of us have a role to play in that.

Anique Coffee:

And so if you have a, uh, a team full of allies, then you've got more people on

Anique Coffee:

your side doing what's needed to be done.

Anique Coffee:

And you kind of started to talk about this for a second, but the idea of

Anique Coffee:

our really deeply held belief that diversity is actually what helps us grow.

Anique Coffee:

Diversity unlocks creativity, unlocks collaboration, unlocks learning.

Anique Coffee:

So the more room you make for it, the better you'll be as a

Anique Coffee:

company commercially as well.

Anique Coffee:

So one thing that I've been thinking a lot about is that the idea of being

Anique Coffee:

mindful that LGBTQ inclusion doesn't fall behind diversity priorities on

Anique Coffee:

gender or race, it's a part of it.

Anique Coffee:

It should be a part of it.

Anique Coffee:

And intrinsic throughout your organization.

Anique Coffee:

Just like we feel the same way about d e I.

Anique Coffee:

It shouldn't be just a D E I policy that stands alone.

Anique Coffee:

It's.

Anique Coffee:

Integrated into your employee experience at every place.

Anique Coffee:

And part of that is representation at the leadership level.

Anique Coffee:

Like we don't work with many leaders that are part of our community.

Anique Coffee:

And there's something really interesting about that, and I'm curious what you kind

Anique Coffee:

of think about that representation on leadership teams that can actually be a

Anique Coffee:

reflection of the diversity that we're trying to create in, in our workplace.

Jeff Melnyk:

Why do you think that gender and race win in the d e I conversations,

Jeff Melnyk:

why did those get popped to the top?

Anique Coffee:

First thing that popped in my mind was that sometimes

Anique Coffee:

those things are more visual, where sexuality perhaps isn't.

Anique Coffee:

Yes, but I don't know.

Anique Coffee:

Why do you think

Jeff Melnyk:

I've struggled with this as well?

Jeff Melnyk:

I think there's two things there apart, uh, like visibility being number one.

Jeff Melnyk:

I think number two is probably also volume, which is linked to.

Jeff Melnyk:

Visibility.

Jeff Melnyk:

So we have 50% women, we have 50% men.

Jeff Melnyk:

Why don't we have equality and equity between gender?

Jeff Melnyk:

So that's a basic one.

Jeff Melnyk:

And why do we still not have that is an ongoing battle.

Jeff Melnyk:

So there you go with that one.

Jeff Melnyk:

I think in America, race is really important and as it

Jeff Melnyk:

should be, and so it does.

Jeff Melnyk:

Have a prime position.

Jeff Melnyk:

So why aren't we seeing more people of color in leadership positions

Jeff Melnyk:

is a really important discussion.

Jeff Melnyk:

Whereas you hear that discussion in Europe, but not in the same way because

Jeff Melnyk:

Europe isn't processing that trauma of inequity in the same way that America is.

Jeff Melnyk:

Doesn't mean it doesn't exist, it's just not processing it.

Jeff Melnyk:

And again, there's a numbers game there because people of color,

Jeff Melnyk:

you know, Are also in America.

Jeff Melnyk:

I think it's, we're gonna get to the point where if you, it's a bit of a

Jeff Melnyk:

weird conglomerate, but like 50% white and 50% people of color, which in which

Jeff Melnyk:

they've lumped in just other things.

Jeff Melnyk:

So much intersectionality.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

So that's a segmentation issue that I'm still not understanding.

Jeff Melnyk:

But hey, so that's a numbers game as well.

Jeff Melnyk:

So then people go, well, there's not that many gays is there.

Jeff Melnyk:

And then I think the other thing that comes along with it in line with that

Jeff Melnyk:

is like, well, gay men are still men.

Jeff Melnyk:

So they still are in positions of power.

Jeff Melnyk:

Well, that's interesting and possibly true, but that doesn't

Jeff Melnyk:

mean we're not marginalized, right?

Jeff Melnyk:

And so we're still not represented.

Jeff Melnyk:

And at the moment, in the foots C 100, there are zero.

Jeff Melnyk:

CEOs who are B LGBTQ Q are out as L g, BT Q, and in the Fortune 500 there are four.

Jeff Melnyk:

That's insane.

Jeff Melnyk:

So even in a numbers game, so if you go by the McKinsey rule of 10% representation of

Jeff Melnyk:

G BT Q, I think McKinsey data is maybe a bit outdated because we were looking at.

Jeff Melnyk:

The binaries of sort of gay or lesbian, and now we know

Jeff Melnyk:

there's much more of a spectrum.

Jeff Melnyk:

If you're looking at that, we're still way below the curve, but the stat that

Jeff Melnyk:

I saw the other day was 25 out of 5,670 board seats at the Fortune 500 companies

Jeff Melnyk:

are occupied by openly lgbtq plus people.

Jeff Melnyk:

So that's 0.4%.

Jeff Melnyk:

So when I, so you go four or 500, well that's okay.

Jeff Melnyk:

You guys are in there.

Jeff Melnyk:

You got four, you got Tim Cook.

Jeff Melnyk:

I'm not sure I would include him as openly, L g Bt Q, but

Jeff Melnyk:

that's for another podcast.

Jeff Melnyk:

But four to 500, you could, people go, oh, you're there.

Jeff Melnyk:

You got a number, but 0.4% of board seats.

Jeff Melnyk:

Mm-hmm.

Jeff Melnyk:

That sucks.

Jeff Melnyk:

Not.

Jeff Melnyk:

Okay.

Jeff Melnyk:

Yeah, so, so this is called, again, with the, with the terms, I don't know why

Jeff Melnyk:

everything has to be pink, but fine.

Jeff Melnyk:

It's, why couldn't it be the rainbow ceiling?

Jeff Melnyk:

But it's the pink ceiling.

Jeff Melnyk:

There seems to be a point where representation at

Jeff Melnyk:

senior levels is not there.

Jeff Melnyk:

So why do you think that is an, is it the same for women and people of color to get

Anique Coffee:

to the top?

Anique Coffee:

I think there's some similar practices perhaps happening.

Anique Coffee:

Yeah, like senior leaders, we talk to our clients a lot about this.

Anique Coffee:

You have to stop hiring in your image.

Anique Coffee:

If we go out and try to find people just like us, all of a sudden we're

Anique Coffee:

surrounded by a team just like us, right?

Anique Coffee:

So there's a real intentionality that has to happen about creating some

Anique Coffee:

really real and serious diversity instead of Yeah, hiring in our image.

Anique Coffee:

And what's interesting too is the like looking externally to hire folks, like

Anique Coffee:

hiring from within and looking at your own community within, so that it's like a real

Anique Coffee:

representation of who you already are.

Anique Coffee:

Putting people in leadership and them representing who you

Anique Coffee:

already are is another really interesting way to think about it.

Anique Coffee:

And focusing on the growth and development of your people and like bringing

Anique Coffee:

up the next generation of leaders.

Anique Coffee:

Yeah, that's, you know, part of this community, part of the people of color,

Anique Coffee:

community, whatever that one is for you.

Anique Coffee:

But looking at how you can kind of grow your people from within

Anique Coffee:

and hire people who, who should be in leadership positions.

Anique Coffee:

We need more representation.

Anique Coffee:

It's very important.

Jeff Melnyk:

Yeah, it's, it's interesting to think like how many

Jeff Melnyk:

transgender employees do you know, across the clients we've worked with

Jeff Melnyk:

or in the businesses we've worked with.

Jeff Melnyk:

I can only name a, a couple and, and I, yeah, me too.

Jeff Melnyk:

Seen that journey happen over time as well.

Jeff Melnyk:

If I think about when I started my career Zero and where I'm at now,

Jeff Melnyk:

now I'm seeing a handful, so, I'm old, so 20 years of working at least.

Jeff Melnyk:

So I haven't seen enough.

Jeff Melnyk:

I haven't seen a lot of change, but maybe it's a hockey stick.

Jeff Melnyk:

Let's see what happens.

Jeff Melnyk:

So are the safe spaces being created in our corporate worlds and our

Jeff Melnyk:

companies for people to come out is the first question because the, the

Jeff Melnyk:

stats are openly LGBTQ plus people.

Jeff Melnyk:

That does not mean that in their lives they're not.

Jeff Melnyk:

Like even in their private lives or in their social life, perhaps they're openly

Jeff Melnyk:

out, but at work, maybe they're not.

Jeff Melnyk:

And so that's the number one thing.

Jeff Melnyk:

But when are we gonna see a transgender c e o?

Jeff Melnyk:

When, when do we imagine that's gonna happen?

Jeff Melnyk:

So we think about the progress that's needed now, where transgender people

Jeff Melnyk:

don't even have equal rights, right?

Jeff Melnyk:

In this country and beyond to.

Jeff Melnyk:

So to have one as a C E O, think of the power that would have in representation

Jeff Melnyk:

for our youth and for politic.

Jeff Melnyk:

Petitions to see that this is a person who is just as clever and just as good

Jeff Melnyk:

and just as brilliant at what they do, and that this aspect of their cultural

Jeff Melnyk:

dynamic is hugely important to them being a successful business person

Jeff Melnyk:

in the mind of corporate America.

Jeff Melnyk:

That kind of representation is really important and we don't have

Jeff Melnyk:

it, and this is why I even advocate for if you are a LGBTQ sports.

Jeff Melnyk:

Professional, how important it is for you to come out because the world

Jeff Melnyk:

is needing you to stand on your own parapet and say, look, here I am, and

Jeff Melnyk:

there are more of us because we know.

Jeff Melnyk:

We know that there are way more gay footballers in the United Kingdom.

Jeff Melnyk:

Yes, we know that there are way more lesbian sports people in across

Jeff Melnyk:

the world, and we know that trans kids have the right to play for the

Jeff Melnyk:

sports team that they choose to.

Jeff Melnyk:

And until we start seeing more representation, that is not gonna happen.

Jeff Melnyk:

We know how important that is.

Anique Coffee:

Yeah, we spoke about that today also, while

Anique Coffee:

I was getting my haircut.

Anique Coffee:

Did the maths of all the football teams across and there's like

Anique Coffee:

something around 4,000 athletes.

Anique Coffee:

Yeah.

Anique Coffee:

And there's like one bisexual.

Anique Coffee:

That's impossible.

Anique Coffee:

Yeah.

Anique Coffee:

There's definitely more.

Anique Coffee:

Its not, it's not a safe space, so it's really difficult.

Anique Coffee:

And imagine what representation would unlock for future generations

Anique Coffee:

and just the people around them.

Anique Coffee:

Their peers as well.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

Yeah.

Anique Coffee:

Hmm.

Anique Coffee:

Okay, so we've been talking for quite a while and I'm really

Anique Coffee:

happy to be in this conversation.

Anique Coffee:

And what do you think is important for us to talk

Jeff Melnyk:

about now?

Jeff Melnyk:

Well, what do you wanna see in this pride month?

Jeff Melnyk:

What would be your dream?

Anique Coffee:

My dream would be cis white men and women that are leading companies.

Anique Coffee:

Going to the employees in the L G B T Q community and saying, Hey,

Anique Coffee:

I really wanna create a space for you and I wanna support you.

Anique Coffee:

How can we co-create together?

Anique Coffee:

Hmm.

Anique Coffee:

Because I think that in a lot of employee resource groups, there's many people in

Anique Coffee:

our community who don't feel safe enough to create the space even for themselves.

Anique Coffee:

Yeah.

Anique Coffee:

And I think we need to see a lot more allyship from leaders to actually be

Anique Coffee:

creating, or at least opening the door.

Anique Coffee:

Putting the power in the hands of the community.

Anique Coffee:

But we need some of these allies to open the door that are in senior

Anique Coffee:

leader positions to say, I see you.

Anique Coffee:

I wanna support you.

Anique Coffee:

I wanna hold a safe space with you and alongside you, tell me what you

Jeff Melnyk:

need.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

Beautiful.

Jeff Melnyk:

I think that it's such a simple thing to do and yet seems so hard, doesn't it?

Jeff Melnyk:

And every leader could do that.

Jeff Melnyk:

I champion your vision.

Jeff Melnyk:

Oh, it's such a about you.

Jeff Melnyk:

Hard question, isn't it?

Jeff Melnyk:

Yeah, it's definitely rainbow mayo.

Jeff Melnyk:

That was definitely what I wanted to see.

Jeff Melnyk:

This pride month.

Jeff Melnyk:

I would like to see pride become political again.

Jeff Melnyk:

And I know we're in a very divisive political environment at the moment and

Jeff Melnyk:

I'm all for it cuz we need to get to break down before we get to breakthrough.

Jeff Melnyk:

I would like that breakdown to not be violent, but in many cases we have

Jeff Melnyk:

to remember that bricks were thrown.

Jeff Melnyk:

So what are the things that we're gonna overhaul?

Jeff Melnyk:

. And I guess to put one more wish, if I may, Anique is I would love

Jeff Melnyk:

in Pride month, and I know we have.

Jeff Melnyk:

LGBTQ history month as well.

Jeff Melnyk:

But I would like us always to listen to our elders, understand

Jeff Melnyk:

our past and grow from that.

Jeff Melnyk:

Cuz I think our history has been repressed for so long that there's so

Jeff Melnyk:

many good stories to watch and learn from and listen to and we're missing that.

Jeff Melnyk:

And I think if we can use this month to connect even just

Jeff Melnyk:

to one that's very powerful.

Jeff Melnyk:

I'd like to give a shout out to season three pose.

Jeff Melnyk:

I don't know if you've watched Yes.

Jeff Melnyk:

Yet.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

Oh my God.

Jeff Melnyk:

The blubbering mess.

Jeff Melnyk:

I was, when Pray Tell Goes back, I'm just in the, so no spoilers everyone.

Jeff Melnyk:

Yeah.

Jeff Melnyk:

If you haven't watched it yet.

Anique Coffee:

Yeah.

Anique Coffee:

Oh man.

Anique Coffee:

Watching the L word hoof.

Anique Coffee:

Woo.

Anique Coffee:

Anyways, this was an amazing conversation.

Anique Coffee:

As always, you brought us some really good stuff, and I'm grateful to

Anique Coffee:

be in this space with you, in this community, with you, and thank you so

Anique Coffee:

much for the space to talk about this.

Jeff Melnyk:

It's wonderful to be here.

Jeff Melnyk:

I'd like to give a shout out to Emily, our producer, who's always

Jeff Melnyk:

behind the scenes and has been giving thumbs up and claps and hands raised.

Jeff Melnyk:

Preach girl.

Jeff Melnyk:

We are here and thank you, Emily, for everything you've done.

Jeff Melnyk:

For our podcast as well, cuz it's awesome.

Anique Coffee:

It's so awesome.

Anique Coffee:

Thanks, Emily.

Anique Coffee:

Close

Jeff Melnyk:

out.

Jeff Melnyk:

I love being a part of it.

Jeff Melnyk:

Thank

Anique Coffee:

you.

Anique Coffee:

So good.

Anique Coffee:

Thanks everyone for listening.

Anique Coffee:

Thanks for being here, Jeff and Emily.

Anique Coffee:

It was an absolute pleasure.

Anique Coffee:

Re-imagining Work From Within is available wherever you listen to podcasts, and

Anique Coffee:

we release episodes every other week.

Anique Coffee:

See you soon.

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