Artwork for podcast Selling the Couch
0: Intro and What to Expect
5th March 2015 • Selling the Couch • Melvin Varghese, PhD
00:00:00 00:15:05

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Selling the Couch is the podcast that helps mental health providers build and grow their counseling private practices.  Many of us go into private practice but are taught very little about owning a small business. We quickly get overwhelmed and some of us burn out.  To help, I'm interviewing successful clinicians about the "business side" of private practice (e.g., how they get referrals, their best advice for new practitioners, etc.) as well as business, marketing, and social media experts to help us become better business owners.  In this episode,  you'll learn how this podcast can help you especially if you're a new to a therapy private practice or dream of owning a private practice one day, some of the guests that are coming on the show, where the Idea for the Selling the Couch podcast came from, the format of the podcast and where you can can listen and download Show Notes, a Resource Page, and Tax Write-off Checklist I put together for mental health private practitioners, and more about the man, the mystery that is Melvin Varghese.

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Just because you own a private practice, it doesn't mean you magically know how to run a successful, sustainable solo or group practice. There's a lot of nuts and bolts to getting great outcomes and a stellar income. And the truth is, when your business isn't working properly it WILL impact your joy, energy, and your clinical outcomes. You need a rock solid plan that is actionable, measurable and doable! On Sept. 19-22, Kelly and Miranda from zynnyme are hosting a free training on how to create a business plan in less than one hour. This live series contains a specialized training for each phase of practice from starting a counseling practice or growing a private practice to loving your successful practice, and transforming your group practice. Check out their free Private Practice Masterclass where they'll be diving into the core issues that keep even full practice owners from being truly profitable and protected from burnout. While you're there, you can also join the interest list for their Business School for Therapists - an all-in-one resource for growing, revamping, or launching your sustainable, impactful solo or group practice. Business School for Therapists has the perfect blend of personalized support, ready to go content when you need it, and an amazing community all over the world.

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