Artwork for podcast The eCommerce Growth Show
How Segmentify Contributed to a 300% Increase in Revenue of Celtic's new In-house eCommerce Operation!
Episode 330th September 2020 • The eCommerce Growth Show • Segmentify
00:00:00 00:36:14

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In the third vlog of the third series of the eCommerce Growth Show, John Bruce, eCommerce Manager of Celtic FC, talks to Phill about the critical factors involved in bringing their eCommerce operation back in-house and the part that Segmentify played in contributing to a 300% increase in revenue through the site! Tune in to hear about specific examples of how our platform was able to learn to surface products quickly to maximise their exposure to customers, as well as quickly highlight problems via our Trendify reporting tool for John's team to action to improve throughput and merchandising!