Running a loyalty programme can be challenging in many ways so who can you turn to for advice, a second opinion and access to global loyalty brain power when you need it?
One place is the "Customer Strategy Network" or CSN, of which I'm delighted to be a member.
CSN is a global organisation of loyalty practitioners and in this short episode I summarise my conversation with Nick Chambers who leads the CSN and share the types of loyalty projects the CSN typically supports.
