This episode is special because we’re celebrating 100 podcast episodes and a decade in business! Across 10 years of marketing books, Becky and the Weaving Influence team have taken the lead on more than 160 launches.
Listen as Becky shares the top 10 lessons of book marketing, curated from the Weaving Influence team and a few friends who shared their ideas on social media:
When it comes to sharing the message of your book, say yes to every single opportunity that comes your way.
Start sooner than you think you need to.
Give away as many books as you can.
Your network is your most important secret weapon.
Have a long-term plan.
Be willing to outsource some of the work of your book marketing journey. Hire someone who is a professional and trust their expertise.
Selling books is hard. If it was easy, everyone would be a New York Times bestselling author.
Own your role in the process.
The more proactively you build relationships with your audiences, the more successful you will be.
Bringing people together on your launch day drives amazing momentum.