August Noble, seasoned ad buyer, and founder of AOV Boost shares some of his tips to increase tour ad conversions and free up more ad budget.

• If advertising a discount code, add "today" in the copy like promo code TENTODAY for 10% off today. It naturally creates urgency.
• Instagram stories ads continue to convert well, and give you formats perfect for Snapchat and Tik Tok.
• Nothing beats understanding your customers, and what they like, but it's important to understand the nuances of each platform.
• Why the best ads make customer feel noticed, show the product, and tell a story in under 15 seconds.

Pitstop is part of the Rolled Up Podcast Network, and presented by Shogun. Learn how Nomad increases their conversion rate 25%.

Mentioned in this episode:

Triple Whale - Whale Mail