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Leveraging Video Agency Wisdom: How to Elevate Your Content Creation Game
Episode 20617th April 2024 • The Visual Lounge • TechSmith Corporation
00:00:00 00:30:02

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If you want to level up your content creation game and make the best videos possible, grab a pen and take some notes from this episode.

We sit down with the Co-Founders of Millbrook Studios, Carl Lechner and Tripp Green, to hear about what makes a great video and how you can improve the performance of your content.

Carl and Tripp share tips on how creators can battle with audiences’ dwindling attention spans to get the message across and how to keep people engaged with your content. They also explain why the best way to learn is to learn from the best.

Learning points from the episode include:

  • 00:00 – 02:38 Introduction
  • 02:38 – 05:33 Top tips for creating videos
  • 05:33 – 07:59 What to know before working with a studio like Millbrook Studios
  • 07:59 – 11:02 Advice on how to get started making videos
  • 11:02 – 14:35 How to make videos engaging
  • 14:35 – 17:24 How Millbrook Studios works with clients on idea generation
  • 17:24 – 19:23 Common issues when working with clients and creators
  • 19:23 – 21:55 How Carl and Tripp help clients narrow down ideas for content
  • 21:55 – 24:34 Where Carl and Tripp go for inspiration
  • 24:34 – 27:53 Speed round questions
  • 27:53 – 28:59 Carl and Tripp’s final take on creating videos
  • 28:59 – 30:02 Outro

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