Artwork for podcast Thoughts on Thought Leadership with Atiba
The Art of Thought Leadership
2nd June 2022 • Thoughts on Thought Leadership with Atiba • Atiba de Souza
00:00:00 00:02:53

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The best thought leaders are the ones who have taken the time to really understand what their audience needs, wants, and desires from them. They have considered where people are at in life and how it makes sense for them to move forward with the help of a thought leader’s product or service or blog post or podcast episode.

When you’re thinking about becoming a thought leader in your niche, think about what your audience needs from you—what do they need from you? What do they expect from you? How can you deliver on those expectations?

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