This week Hannah and Sarah interview the lovely Julia Bocchese, SEO and Pinterest Consultant, about the overlap of SEO and Pinterest. Yes you read that right folks.
The episode starts with the usual quickfire round where we find out all manner of things about Julia including what superpower she would like to have, favourite smell and if she can name one of the seven dwarfs. She also tells us about herself and how she got into the wonderful world of digital marketing.
Julia then discusses how there is an overlap between Pinterest and SEO, including how Pinterest works as a search engine, similarities between strategies, and the similarities and differences between keyword research.
We also discuss if Pinterest can help all businesses, what type of content drives traffic, biggest challenges and what you should be tracking to measure success.
This week’s feature is the good old lie game, and this week Julia and Hannah go head to head. Who will be this week’s champion?