Make it faster and easier to reach your goal and become a fully booked successful coach by using this ONE-question method.
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Welcome to she coaches coaches. I'm your host,
Candy Motzek:Kandi motsek. And I'm going to help you find the clarity,
Candy Motzek:confidence and courage to become the coach that you are meant to
Candy Motzek:be. If you're a new coach, or if you've always wanted to be a
Candy Motzek:life coach, then this is the place for you. We're going to
Candy Motzek:talk all about mindset and strategies and how to, because
Candy Motzek:step by step only works when you have the clarity, courage and
Candy Motzek:confidence to take action. Let's get started. Welcome to this
Candy Motzek:episode, I am so glad you're here. This year, I've been
Candy Motzek:thinking a lot about how to make it easier to create and grow a
Candy Motzek:coaching business. Like how to streamline everything. And I
Candy Motzek:know, my experience is that every time I go on social media,
Candy Motzek:I see so many experts telling me the one right way to do it. And
Candy Motzek:if you could see me, you'd see that I've got like air quotes
Candy Motzek:around this word, right? I've been a coach for years, I still
Candy Motzek:get all those ads, the sponsored posts, and all the suggestions
Candy Motzek:about that right way. And I want to let you know, too, because as
Candy Motzek:a new coach, it's super easy to fall into overwhelm, you might
Candy Motzek:think that you're the only one seeing all these different
Candy Motzek:people telling you exactly what to do. And everybody tells you
Candy Motzek:something different, right? You may feel kind of like you're
Candy Motzek:watching a ball bounce all over the place, from shiny object to
Candy Motzek:shiny object. And you're seeing all those right ways reminds me
Candy Motzek:of when I was a kid, I had one of those super bouncy balls, I
Candy Motzek:can't remember what they're called. But they're little like
Candy Motzek:maybe one or two inches diameter. And then you're the
Candy Motzek:kind that when you bounced it really hard. It ricocheted off
Candy Motzek:the walls, the table, the floor, the ceiling, like just every
Candy Motzek:surface that it bounced off, it bounced all over? Well, that's
Candy Motzek:how my clients describe it. Everywhere they look, it's like
Candy Motzek:there's this bouncy ball, the one perfect way to build a
Candy Motzek:coaching business to get clients to become a six figure earner to
Candy Motzek:be fully booked. Every expert tells you their one way. It's
Candy Motzek:exhausting. It's distracting, overwhelming. And when you look
Candy Motzek:at all of those options, and you allow yourself to follow them
Candy Motzek:around like a bouncy ball, they're going to tell you that
Candy Motzek:their way is the only true way. Whether it's Facebook ads, or
Candy Motzek:reels, or Instagram, or Facebook groups or writing a book, The
Candy Motzek:list is endless. And when you bounce around from idea to idea,
Candy Motzek:you keep second guessing yourself. You tell yourself
Candy Motzek:there is only one easy way. And it's like you have to find that
Candy Motzek:one way.
Candy Motzek:Now, ultimately, this shiny object syndrome approach it
Candy Motzek:slows you down. Because when you bounce around between all these
Candy Motzek:distractions, you feel like you're getting lots done. But
Candy Motzek:when you stop for a minute and really analyze what's going on,
Candy Motzek:you're gonna find that you're burning a lot of energy, but
Candy Motzek:making very little progress. So here, let me be straight with
Candy Motzek:you. Becoming a successful coach can be relatively simple. It's
Candy Motzek:not necessarily easy, but it can be relatively simple. And one of
Candy Motzek:the ways to make it simple is to stop with all the distraction.
Candy Motzek:There are many ways to create coaching clients, there are many
Candy Motzek:paths to success. This is true. But there is no one perfectly
Candy Motzek:easy way. But there is your way. And that's one of the things
Candy Motzek:that I see new coaches, they go and they look to the experts.
Candy Motzek:They look to the gurus to see what the Guru's tell them. And
Candy Motzek:they forget that they have been experts in their own right. They
Candy Motzek:put their own expertise away, and they don't rely on
Candy Motzek:themselves. So they sort of go and put all of their trust in
Candy Motzek:someone else. Instead of saying, hey, they could be my mentor.
Candy Motzek:They could be my coach. They could be my teacher. But I've
Candy Motzek:got to remember that I know stuff too. I am an expert in my
Candy Motzek:own life. So if you're a new coach, keep trusting yourself as
Candy Motzek:well. It's super important to not delegate your more
Candy Motzek:responsibility. And to not forget your own expertise,
Candy Motzek:you're going to be surprised how you will make your own path
Candy Motzek:easier, way more resonant, way more aligned, when you give
Candy Motzek:yourself permission to be yourself, to be your own expert,
Candy Motzek:and to take into account what you already know. That's it,
Candy Motzek:permission to be you. And to not just park your personality and
Candy Motzek:strengths and values at the door, but to bring all of you
Candy Motzek:into attracting clients, signing clients, creating clients and
Candy Motzek:becoming a thriving coach. Okay, I kind of feel like I got off on
Candy Motzek:a rant there. But, you know, I feel passionate about this
Candy Motzek:stuff. And so I wanted to remind you that you have your own
Candy Motzek:expertise. So now, let's talk about today's topic. At the
Candy Motzek:beginning of this episode, I use that word streamline. And I've
Candy Motzek:been really intentional with it. I've been focused on this word
Candy Motzek:streamlined, it can be simple, not easy, but simpler than you
Candy Motzek:might think, to become a coach. Of course, there are things
Candy Motzek:you're going to want to learn. There's skills you want to grow,
Candy Motzek:there's going to be all sorts of approaches that you need to
Candy Motzek:learn from yourself, and learn from others. And I would
Candy Motzek:encourage you to lean on yourself to, you've got years of
Candy Motzek:experience and knowledge. And probably more than you know, is
Candy Motzek:actually helpful, valuable in helping you become a successful
Candy Motzek:coach. So yeah, learn from the mentors, take the trainings,
Candy Motzek:hone your coaching skills, hire your coaches, and at the same
Candy Motzek:time, honor, and be true to yourself. So today, we're going
Candy Motzek:to talk about the one question approach. And I would say one
Candy Motzek:question approaches like the title of this approach. So
Candy Motzek:here's what I do. I use this to help me make better decisions.
Candy Motzek:And I think it can help you too. So I wanted to share it with
Candy Motzek:you. By the end of this episode, you'll understand this approach
Candy Motzek:and how to apply it. No one wants to make a bad decision. We
Candy Motzek:want to avoid mistakes, avoid missteps, avoid mess wherever
Candy Motzek:possible. So listen in. And I'd encourage you to try this one
Candy Motzek:question approach to I've been using it for a number of months,
Candy Motzek:and it's really helped me. So I know it can help you too. So the
Candy Motzek:one question approach is a simple tool you can use to help
Candy Motzek:you achieve a dream or reach a goal. Your goal, as a coach
Candy Motzek:might be something like this, I want my first five paying
Candy Motzek:clients, or I want to coach 20 hours per week, or I want to
Candy Motzek:create my first 10k months. Notice how specific those are
Candy Motzek:you and I would both look at those goals and know exactly
Candy Motzek:when you reached it. So every time we want to goal, part of
Candy Motzek:the journey is your growth, and how you learn to overcome the
Candy Motzek:obstacles, how you deal with disappointment, how you enjoy
Candy Motzek:the success, and how you have more fun doing it, right. So
Candy Motzek:think about all the steps to creating a goal, the big steps,
Candy Motzek:the little steps, all the stumbles and experimentation
Candy Motzek:along the way. And consider who you are becoming Who are you
Candy Motzek:growing into all along the way, when we want something new, we
Candy Motzek:know we need to do things differently. So if you want
Candy Motzek:something different, you can continue to just want it. Or you
Candy Motzek:can give up even before you start. Or you can do something
Candy Motzek:new, something radically different. And in this case, the
Candy Motzek:radically different thing is to make it simple. I want you to
Candy Motzek:consider how good are you going to feel when you reach your
Candy Motzek:goal. And how terrible would you feel if you don't? It's easy for
Candy Motzek:us to make things complicated. What we forget is that the real
Candy Motzek:power is in simplicity. elegantly simple, not easy, but
Candy Motzek:simple. Simple means we choose an approach, and then we apply
Candy Motzek:it and we see what happens. Then, instead of buying the next
Candy Motzek:course or signing up for the next freebie or jumping ship. We
Candy Motzek:stick with that approach that one that we chose, and we learn
Candy Motzek:and improve and tweak and optimize. We practice
Candy Motzek:commitment. And doing this moves us towards mastery instead of
Candy Motzek:giving up it's good stead of jumping ship instead of second
Candy Motzek:guessing How often have you tried something and it just
Candy Motzek:didn't work the first time, it doesn't mean that there's
Candy Motzek:anything wrong with your approach, it just means that it
Candy Motzek:didn't work the first time. So let's see how it works the
Candy Motzek:second and the third and the fourth, and how you improve your
Candy Motzek:ability to do it, and improve and grow who you are. So that
Candy Motzek:you become even better at that one approach that you chose.
Candy Motzek:chasing those shiny objects is always going to be like
Candy Motzek:following that bouncy ball all over the place. There's never a
Candy Motzek:lack of places that ball can bounce. But when you choose one
Candy Motzek:approach, and stick with it, you're going to have so much
Candy Motzek:more success, not only you're going to have more success,
Candy Motzek:you're going to trust yourself more, you're going to trust your
Candy Motzek:judgment. And you're going to create something that is really
Candy Motzek:solid that's in alignment with you.
Candy Motzek:We don't get good by trying something once. And the reason
Candy Motzek:I'm telling you this is because I've done it, I have chased all
Candy Motzek:the shiny objects. I know what that's like. I've shifted
Candy Motzek:tactics so often when I was starting out, and I realized
Candy Motzek:that the reason that I was doing it is because I was trying to
Candy Motzek:somehow look for the easiest way. I was looking away for a
Candy Motzek:way to avoid feeling uncomfortable to avoid looking
Candy Motzek:at myself in the mirror and going oh, boy, you blue that,
Candy Motzek:didn't you. But in all of that looking for the easiest path,
Candy Motzek:and in all of that, looking to avoid being uncomfortable. I
Candy Motzek:actually delayed my success. Yeah, I know. Crazy, right? But
Candy Motzek:that is what happened. So I want to save you that effort. All
Candy Motzek:that time, and money and energy trying the next thing and the
Candy Motzek:next thing and the next thing. And so this is where that one
Candy Motzek:question approach, the one that I told you about one question
Candy Motzek:approach comes into the picture. So let me tell you a story about
Candy Motzek:how I learned about this. I first heard about it, when I was
Candy Motzek:reading a book called the gap and the game. It's a book by Dr.
Candy Motzek:Benjamin Hardy, and Dan Sullivan. Then I did some more
Candy Motzek:research. And I found that there is an entire leadership company
Candy Motzek:that bases their practice on the one question approach. So here's
Candy Motzek:the story about how it came to be. There was a team of British
Candy Motzek:rowers, they had the desire to win, but they were part of an
Candy Motzek:under achieving men's eight. And they had been an underachieving
Candy Motzek:group for a long time. Then in 1998, they set themselves a
Candy Motzek:crazy goal of winning an Olympic gold medal. And they wanted to
Candy Motzek:do it in just two years time. Now, you take a team that, I
Candy Motzek:mean, compared to the vast majority of the world, they're
Candy Motzek:amazing athletes, but they were under achieving on that world
Candy Motzek:stage. And they set that goal, that within two years, they
Candy Motzek:would go from nobodies to gold medalists. So they developed a
Candy Motzek:whole new way of working. And they began challenging
Candy Motzek:everything they did, with one question. They use that one
Candy Motzek:question as a filter to make it to decisions, how they were
Candy Motzek:going to improve what they were going to do. And here's the one
Candy Motzek:question that they used. Will it make the boat go faster? Yeah.
Candy Motzek:So simple, right? And if it did, if they asked that question, and
Candy Motzek:the answer was yes, well, then they keep doing it. And if it
Candy Motzek:didn't, they try something different. So by focusing on
Candy Motzek:ownership, incremental growth, daily choices, decisiveness and
Candy Motzek:follow through, the results started to improve. And on
Candy Motzek:September the 25th of the Year, 2002 years later, that same crew
Candy Motzek:won gold at the Sydney Olympics. It's a reminder that with the
Candy Motzek:right approach, people are capable of amazing things. And
Candy Motzek:that is what I want for you. They use the one question as a
Candy Motzek:filter for everything they did. One simple, easy to remember
Candy Motzek:question, will it make the boat go faster?
Candy Motzek:Should we try this new paint? Well, will it make the boat go
Candy Motzek:faster? There's a party tonight. Should I stay out and drink more
Candy Motzek:beer? Will that makes the boat go faster? Should I eat that
Candy Motzek:doughnut? Will it make the boat go faster? Should we try this
Candy Motzek:new training regimen? Will it make the boat go faster? I'm
Candy Motzek:having a fight with my teammate, should I bury the hatchet? Will
Candy Motzek:it make the boat go faster? Same question over and over and over
Candy Motzek:again. So let's talk about you. And your one question. And it
Candy Motzek:begins with this. What do you want, if you don't decide what
Candy Motzek:you want, you're never gonna get it. I'm not asking you to decide
Candy Motzek:and design your entire life, and all the long term goals right
Candy Motzek:now, I want you to decide on one meaningful goal. Maybe it's a 90
Candy Motzek:day goal, something that's not too far into the future. It's
Candy Motzek:more immediate, it's a shorter timeframe so that you can start
Candy Motzek:actually working towards it quickly. I ensure I encourage
Candy Motzek:you to choose a 90 day goal, and then choose your one question
Candy Motzek:and see how it goes for you. That's the thing is, like I said
Candy Motzek:earlier in the episode, you've got a lot more wisdom than you
Candy Motzek:give yourself credit for. So take these concepts and prove
Candy Motzek:them to yourself, apply them to yourself, and see what works for
Candy Motzek:you. My guess you actually know what you want. So when I say to
Candy Motzek:you, what do you want, you might feel a little bit pinned down a
Candy Motzek:little bit nervous about admitting it. And that's normal.
Candy Motzek:It's normal for us to be a little indecisive at first. But
Candy Motzek:this deciding is where it all starts. So maybe you'd like to
Candy Motzek:create 10 clients, or 10, or five. And if you don't decide
Candy Motzek:and commit to something specific, you're never going to
Candy Motzek:be able to see if you reach it. reaching your goal means you
Candy Motzek:focus on it. You don't forget about it, and you don't quit.
Candy Motzek:It's a process, you're going to need to take action daily,
Candy Motzek:weekly, monthly to get to that 90 Day goal, choose one goal for
Candy Motzek:your coaching practice, it might be a number of new clients, it
Candy Motzek:might be the income that you want to generate in three
Candy Motzek:months, it might be a substantial project that you've
Candy Motzek:been working on that you really want to make some headway with
Candy Motzek:or take to completion. 90 days is a short enough timeframe. For
Candy Motzek:me, it makes sense to me, I don't get lost in this sort of
Candy Motzek:future projecting thing. It is something that's close enough
Candy Motzek:that I can see it. I don't forget it. And I always keep my
Candy Motzek:eye on it. And I know that I'm moving in that direction. Now
Candy Motzek:since I coach coaches, I'm going to focus on common coach goals.
Candy Motzek:So your 90 day goal could be a certain amount of money, how
Candy Motzek:much money would you like to generate? Or how many new
Candy Motzek:clients would you like to create in the next 90 days, or an
Candy Motzek:important project that you've been thinking of choose one
Candy Motzek:goal. And once you've chosen that goal? Now it's time for you
Candy Motzek:to create one question to guide and filter all your decisions
Candy Motzek:and actions that help you reach that 90 Day goal. So choosing
Candy Motzek:your one question. Here's some examples. We'll of course, that
Candy Motzek:first one I told you about? Will it make the boat go faster? They
Candy Motzek:wanted to win gold. And so what they needed was speed. So that
Candy Motzek:question simple, easy to remember. Good choice, right?
Candy Motzek:Another for weight loss as a weight loss goal. Will this
Candy Motzek:nourish me and help me reach my goal? Wait for a new coach, or
Candy Motzek:somebody who's in the midst of growing their coaching practice.
Candy Motzek:Here's an example. Will this help me become a fully booked
Candy Motzek:coach? Think of how you would use that question when you're
Candy Motzek:faced with all the day to day things that happen in your
Candy Motzek:world, right?
Candy Motzek:Do I stay home? Or do I go to that networking event? Well,
Candy Motzek:will it help me become a fully booked coach? Do I sit on the
Candy Motzek:couch? Or do I write my blog post? Will it help you become a
Candy Motzek:fully booked coach? Do I work on social media graphics? Or do I
Candy Motzek:actually get out and talk to people and invite them to work
Candy Motzek:with me? Will this help me become a fully booked coach?
Candy Motzek:Okay. Go with your gut, choose a basic question. It doesn't have
Candy Motzek:to be hard to do this. You can decide to make it easy. And once
Candy Motzek:you've got your one question, let's double check that it's on
Candy Motzek:target. And then it's a question that will support you in
Candy Motzek:reaching your 90 day goal. Now, if you're working along with me,
Candy Motzek:it's okay to pause this audio and decide on your goal, your 90
Candy Motzek:day goal and decide on the first iteration of your one question
Candy Motzek:and then come back to me and I'm going to give you the fork
Candy Motzek:criteria that I use to decide if that one question is really
Candy Motzek:onpoint. Alright, welcome back. So here's the questions, the
Candy Motzek:four criteria that I use to help design my one question. The
Candy Motzek:first is, will this filter actually help me reach my goal?
Candy Motzek:Well, so if the answer is no, so an example could be that
Candy Motzek:question, will it make the boat go faster? Did that help them
Candy Motzek:reach the goal? Yeah. What about this as a one question, will
Candy Motzek:this help us get along as a team? Well, that's not going to
Candy Motzek:help reach the goal, which is a gold medal. Getting along as a
Candy Motzek:team is important, for sure. But you need speed to win that gold
Candy Motzek:medal. The second criteria? Is it simple and easy to remember?
Candy Motzek:Again, let's try one for coaches. If this was your one
Candy Motzek:question, will this help me create five new clients? Yeah,
Candy Motzek:no problem. Easy to remember. What about this one? Could this
Candy Motzek:be a good opportunity for exposure as a coach in the long
Candy Motzek:run? Well, that one's not so simple, and it's not so easy to
Candy Motzek:remember. Is it clear and to the point, something that is
Candy Motzek:completely unambiguous? No. Well, let's get it clearer.
Candy Motzek:Again, look at that sample question. Will this help me
Candy Motzek:create five new clients clear and to the point, and I know
Candy Motzek:exactly what my filter is. And the fourth criteria, does it
Candy Motzek:help me be decisive? And when I say this criteria, I would
Candy Motzek:prefer if your one question allows you to say yes or no. So
Candy Motzek:the question is the one that's going to prompt you, yes or no?
Candy Motzek:Is this will this make the boat go faster? Yes, or No? Will this
Candy Motzek:help me create five new clients? Yes, or no? So those are the
Candy Motzek:four criteria. Let me recap this for you decide on a 90 day goal.
Candy Motzek:Choose one question. And when choosing your one question, make
Candy Motzek:sure it satisfies the four criteria. Will this filter
Candy Motzek:helped me reach my goal? Is it simple and easy to remember? Is
Candy Motzek:this one question clear and to the point? And does it help me
Candy Motzek:be decisive? Excellent. Now I want to hear from you. What one
Candy Motzek:question will you use? Post a screenshot of this episode on
Candy Motzek:Instagram and tag me at Candy Mote sec and share what your one
Candy Motzek:question is? Now before you go, I'd love to invite you to my
Candy Motzek:free Monday coaching and conversation with candy. Most
Candy Motzek:Mondays, I open up a Zoom Room for everyone who registers I
Candy Motzek:usually teach on a topic. There's usually a worksheet that
Candy Motzek:we go through together, I answer questions, and I coach, I'll put
Candy Motzek:the sign up link in the Episode Notes. And I would love to see
Candy Motzek:you there and meet you in person. And if you want even
Candy Motzek:more help, maybe you have just had enough of trying to figure
Candy Motzek:this all out on your own. Then we should talk about how we
Candy Motzek:could work together. Click the link in the Episode Notes to
Candy Motzek:find out how to apply to work with me. And I'll be back and
Candy Motzek:I'll speak with you again next.
Candy Motzek:Thanks again for listening today. Please hop on over to
Candy Motzek:Apple podcasts and leave a review. Also, I would love to
Candy Motzek:hear from you. It's something that I say resonate. What else
Candy Motzek:would you like to learn about? Click the link in the player and
Candy Motzek:leave a comment on the post. This is going to give me great
Candy Motzek:ideas for future episodes so I can help you best. Join me again
Candy Motzek:next week. For more coaching, support and teaching to help you
Candy Motzek:become the confident coach. You are meant to be