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37 | Fast Track to £2K: Your 2 Week Money Making Mission
Episode 3723rd November 2023 • Women in The Coaching Arena • Joanna Lott
00:00:00 00:17:21

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🌟 Challenge Time: £2K in 2 Weeks! 🚀

🌈 It’s easy to sit back at this time of year and think it’s too near Christmas to make any money.

So I’m excited to bring you something actionable in today’s podcast episode of Women in the Coaching Arena! 🎧

🔥 Challenge Alert! Ready to make the final month of 2023 profitable? Join me in the £2K in 2 Weeks Challenge. 🎯 It's not just about money; it's about breaking barriers, shattering doubts, and embracing your true potential. 💪

In our latest episode, I spill the beans on how I transformed my Easter break into a new front door 🤣🚪 It's all about intention, action, and commitment. And guess what? You can do it too! ✨

Setting the Intention (00:02:14) Jo Lott discusses the importance of setting a money goal and visualising the desired outcome, sharing her personal experience of earning £3000 in two weeks while on vacation.

Getting the Plan Together (00:05:38) Jo talks about breaking down money goals and suggests different ways to make money as a coach, such as offering 1-to-1 coaching, group programs, voxer days, in-person events, power hours, and done-for-you services.

Taking Action (00:09:49) Jo emphasises the importance of taking action and being proactive in promoting your coaching services, including strategies like increasing visibility through social media, speaking at events, and reaching out to companies for collaboration opportunities.

Setting Goals and Deadlines (00:10:52) Speaker 1 discusses the importance of setting goals and deadlines, and the benefits of ending the year with money in your pocket and making a difference in someone's life.

Active Engagement and Providing Value (00:12:04) Speaker 1 talks about the significance of actively engaging in Facebook groups, providing value, and building trust through social proof.

Closing Actively and Handling Objections (00:13:01) Speaker 1 emphasizes the need to actively close deals, address objections, and maintain a strong presence even after the initial offer is made.

Useful Links

Register Here For The Free Live Workshop: Generic To Genius - How to choose a profitable niche and offer without losing your authentic voice - Thursday 23 November at 10am - 11am

Join me Live IN PERSON on Thursday 30 November from 10.30-4pm to Dare Greatly in The Coaching Arena, Barnes SW London. £149.

Download the 12 ways to get clients now

Learn about The Business of Coaching programme

Connect with Jo on LinkedIn

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If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.

If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.com

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Transcripts

Speaker:

Hello and welcome to Women in

the Coaching Arena podcast.

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I'm so glad you are here.

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I'm Jo Lott, a business mentor

and ICF accredited coach

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Microphone (Samson Q2U Microphone):

and I help coaches to

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build brilliant businesses.

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I know that when you prepare to enter

the arena, there is fear, self doubt,

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comparison, anxiety, uncertainty, shame.

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You can tend to armor up and

protect yourself from vulnerability.

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In this podcast, I'll be sharing

honest, not hype, practical and

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emotional tools to support you to make

the difference that you are here for.

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Dare greatly.

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You belong in this arena.

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Hello, welcome to the 37th episode

of women in the coaching arena.

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I am so glad you are here.

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I have been away on a

mastermind in France for a week.

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And I've come back brimming with ideas

that I'm excited to share with you today.

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What I've learned from spending six days

with 12 high-performing business owners

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is that they put out a lot of offers.

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So I'm excited to share this

challenge with you today.

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To earn 2 K in two weeks.

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It's amazing what is possible

when you set yourself a challenge?

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I set myself this challenge when

I was away for Easter holidays.

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And I listened to Helen Pritchard

who's the LinkedIn trainer

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live on LinkedIn that day.

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And she said exactly that.

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Set yourself a challenge and

really visualize what you

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want and why you want it.

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So at that point I wanted a new front

door, which I knew was:

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So it was ideal.

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I was away for Easter

holidays for two weeks.

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So I was thinking, well, I can't

earn any money because I can't do

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any calls Cause I'm away my kids.

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And instead, because I had the

goal, I looked at what was possible.

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While the kids were upstairs, getting

ready, made a sales page and earned

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three K in the two weeks that I was away.

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So anything is possible if you set

yourself that goal and really, really

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go for it instead of thinking, oh, well,

I'm away, nothing I can do about this

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because there is things you can do.

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So I'm excited too.

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open up that possibility for you today.

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So this is a five step process.

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Our first step is to set the intention.

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So set yourself that money goal now.

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A suggestion is two K

in the next two weeks.

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So if you are listening to this

episode on its release date of 23rd

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of November, we will be talking about

adding two K by the 7th of December.

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So, whatever the date is for you now.

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Set your money goal

and set your deadline.

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Now I would love you to focus

on how you are going to feel

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when you receive that money?

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Really, really go into it.

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Don't stop yourself by

thinking it's not possible.

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Just really imagine.

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When I had my new front door fitted.

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I could just see, pulling up to my house,

seeing the door looking really lovely.

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That was my goal.

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So really step into that now.

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If there is any judgment from

yourself, then write it down

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and really acknowledge it.

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Explore it is that actually true

because as we know as coaches,

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most of the things that go round

in our head, Are limiting beliefs.

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So get them out of your head onto

paper so you can really explore

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anything that's in your way.

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Also thinking about

setting that intention.

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Writing down your goal is super

powerful and signing it with your

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commitment that this is what you

will do over this period of time.

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And prepared to go all in.

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If those limiting beliefs

come up and they will.

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Then know that you have already

planned, for example, you're going

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to do EFT or meditation or exercise.

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Or journal, what are you going to do

to stop those beliefs when they tell

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you that this isn't possible for you?

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So plan that all now.

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Another great thing you can

do is declutter the space

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that you are working in.

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Start to do the things that are

gonna make you feel like this

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successful person who is going to

earn two K in the next two weeks.

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Put yourself an hour in your diary now to

really do this process, set the intention.

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Write down exactly what you want.

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I Write down negative

consequences as well.

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So if I do make two K in the

next two weeks, what's the

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worst thing that can happen.

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Often we can feel like we are being

greedy or all of those things can come up.

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So really explore this goal.

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What you're going to do

when the inevitable limiting

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beliefs get in the way.

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And set your commitment and sign it.

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Share it with others.

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I was away on this retreat

with a ex military guy.

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And the way he runs his group

is completely mindblowing.

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I would love to do something similar.

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But I'm just really trying

to think about how to do it.

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In a way that doesn't cause shame.

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So basically what he does is.

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It's a public thing.

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You share what you're

going to do that day?

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And then at the end of the day, his

virtual assistant does a table of

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like, red cross is if they don't

share their objective for the day.

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So it really just helps you to

have that public accountability.

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Accountability does make you 95%

more likely to achieve your goal.

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So there are huge elements of his

system that I really like, and I will

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definitely be inviting people into

way more accountability in my program.

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Okay.

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So first step we have set the intention.

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Our second step is to

get that plan together.

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So now we know what we want our vision.

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Let's work on the strategy.

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For this, you are going to

break down your money goals.

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So if you are going with my

suggestion of two K think about, is

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that one one-to-one coaching offer.

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Is that a smaller group

program for 10 people.

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There were loads of ways you can make

money and stand out by giving people a

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really convenient way to work with you.

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So some suggestions are a Voxer day,

so Voxer is a bit like WhatsApp and

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people can message you back and forth

if they really want to work on one

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specific goal with you for a day.

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Maybe you could run an in-person event.

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You could do a VIP day where you

spend the entire day with someone.

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You could do some power hours.

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You could do something done for you.

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And I think this is often

something we forget as coaches.

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Because we trust that the person's

resourceful and everything.

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But what I noticed recently, when I

put out a done for you niche offer,

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Everybody absolutely whipped up because

it's too easy to get stuck in our head.

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And sometimes we just need to pay

people to do the things that we

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are holding ourselves back on.

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Another example is that I now pay my

virtual assistant to do my LinkedIn

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connections because I love growing

my connections, but I'm not always

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consistent with hitting connect.

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So I engage.

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I do all of the relationship building,

but she hits that connect button for me.

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So there are so many things

you can do for people to really

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help them to move forward.

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Lots of the people on the mastermind

I was with I doing a week of support.

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So it's a really intensive week.

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You might meet three times a week.

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Some of them are intending to

meet every single day to really

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work on a particular goal.

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For example, I would love to do

something like this for helping people

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to get their email list up and running.

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It's the task that can often

fall to the bottom of the pile.

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So I think a focused week on that

I'm not doing at the moment so far

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too many other offers going on.

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But at some point, that's a nice

idea to get people over the line,

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get the tech up and running and

get their email list kick-started.

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So, what is it for you?

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What are you going to sell to add

your two K over the next two weeks?

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Now set your deadline

for people to buy this.

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Perhaps midnight, two weeks from

now, or you might want to go.

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At 5:00 PM.

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So you're not up till midnight

because I think I set a goal of

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midnight and it was a bad move.

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Now, write down the consequences.

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If they don't buy your thing.

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So are they going to stay stuck?

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Using the time of year is a

really great way of doing it.

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Like imagine starting 2024 knowing that

you have this thing in place, knowing

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that you have a plan- wherever it is for

your particular niche using the time of

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year is a really powerful thing to do.

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Now I would love you to add some bonuses.

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So bonus for buying now.

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And that really helps to help people make

a decision and do the best thing for them.

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I know that there are people who bought

my bonus offer that I did recently.

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Who have been procrastinating for years?

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And it's finally helped

them to make a decision.

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So whilst I don't agree

with false scarcity.

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We do really need a decision for our

own benefit to move over the line.

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If I could have thought about this

mastermind that I've joined I

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would have thought about it forever.

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He gave a deadline and I needed

to make my mind up pretty darn

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quick, and I have never regretted a

decision that I've made like that.

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Because you will always learn,

you will always move forward.

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More than you would, if you

were just sitting around not

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making any decisions at all.

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So think about your bonus.

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Allow yourself some time to

realize that, what you offer is

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valuable and can change lives.

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And whatever it takes for you to

find your driver that is going to

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really help you to step into it.

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Whether that is a new front door

or whether that is visualizing

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this person who is out there

stuck and needs your help.

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Set that intention now.

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Take the time to really know

why this is important for you.

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Step three is action.

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Now, you know why you want

it, you know, your strategy.

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We need to actually make it happen.

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Go all in for the next two

weeks before Christmas.

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It's the perfect time

to make the most of it.

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If it means being the most helpful

person in a Facebook group.

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And getting your name out there.

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If it means commenting on 50 LinkedIn

posts a day, wherever you can do

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to get in front of new people.

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Can you speak at an event?

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Can you contact a company and say, I'm

going to do a lunch and learn for you.

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What can you do to really

ramp up your visibility?

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Over the next two weeks.

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So you do add this £2K.

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People need to see your

offer 21 plus times to buy.

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So that is why, for example,

you can go into canva.com.

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And change your LinkedIn banner or

your Facebook banner to really help

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people to see your offer and the

deadline really prominently regularly.

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If you have an email list,

we're not sending one email,

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we're sending several emails.

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We want to get this thing in front

of people, as much as we can.

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We're not just putting out

once and forgetting about it.

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We are going all in

for the next two weeks.

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Think about how good you will feel

ending the year with the money

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in your pocket and having made

a difference to someone's life.

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The person who hosts the

mastermind I'm part of, is

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really big into Facebook groups.

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So he would a hundred percent suggest

going through a process to make sure

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you find an access active Facebook

groups and be really helpful person.

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We're not going in there

to promote our, offer.

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We are going in there too be a helpful

person and to be giving extremely

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good value everywhere you go.

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So people start looking you up

and wondering who is this person

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who keeps helping everyone.

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And engagement is how you can

really escalate your work.

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We worked a lot when we

were away on gaining PR.

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Really doing that borrowing of audiences,

especially if you're starting out

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and haven't got your own audience.

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Going on podcasts or speaking to

other people's events or in companies.

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Who has got your audience and

how can you get in front of them?

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If you use social media and now is

the time to do some videos to really

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start showing up with pure value.

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Can you do a live?

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Can you do a masterclass?

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How can you share social

proof every single day?

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It's something I'm thinking a lot about

because I have got a lot of social proof.

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And I really do want to start

sharing it every single day.

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Because the biggest thing in this

industry is people finding someone

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that they can trust to help them.

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And I hear that time and time again.

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Make sure everyone knows your deadline.

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Make it a no-brainer offer.

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Really keep asking yourself, how can I

make this a no brainer offer that they

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would feel mad to not take me up on.

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Okay, now we are on our

fourth and final step.

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We want you to close

actively and not passively.

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Many people that I see doing this,

put their offer out, and then

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I think did they ever do that?

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Do they ever run that group

program or whatever it might be.

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But what happened is they put out once and

then they thought, no, one's going to buy.

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And so they shrunk into the background

and never mentioned it again.

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That is not what we're going

to do over the next two weeks.

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We are going to go all in

close, actively, be showing up.

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If your deadline is at midnight,

you're showing up at:

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reminding them that this is the

opportunity to change their life.

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Keep asking yourself,

what are their objections?

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If they are in the fence and watching,

what is it that they are worried

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about and create content or figure

out how to answer those questions?

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List out everyone who's engaged

with you over the last two weeks.

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My mentor, for example, once

messaged me when I took part in his

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five day challenge two years ago.

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So again, just shows the

average buyer's journey.

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Saying, I'd just love to get your

feedback on why you didn't buy.

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And because he sent a direct

message asking me that.

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I then said, I've just bought this

other thing and I'm just, you know,

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completely overwhelmed right now,

but I really love the challenge.

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So really start learning.

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What are those objections?

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And that's a great way of you building

that relationship with them as well.

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Most things come down to that last day.

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Many people do sit on the fence.

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I applied for this mastermind at 11:00 PM

because the deadline was at 12 o'clock.

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Don't back out, send emails,

put things out, keep reminding

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people off your deadline.

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Our fifth and final step is to receive.

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Relax, switch off.

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Tune in to you.

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Tune into nature, meditation, exercise,

no matter what the result, make sure that

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this is time to celebrate the work that

you have put in over the last two weeks.

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You will go to bed, knowing that you

have given everything to this process.

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You have shown up.

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You have told hundreds of

people about your offer.

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You have helped them

to move off the fence.

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Handle their objections

and change their lives.

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Be Super proud of yourself that

you have shown up for you for

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your business and for the world.

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So do you message me if you are

going to take the challenge, I would

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love to hear what is your goal?

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What is your deadline?

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And I will follow up with you in two

weeks time and see how you got on.

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You can message me on LinkedIn.

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Joanna Lott.

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Or Instagram, Joanna Lott coaching.

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I cannot wait to hear if you

take me up on this challenge.

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So let me summarise today's episode.

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We talked about setting

yourself a goal and a deadline.

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And we laid out a five step

process to achieve this.

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So firstly set the intention

really commit, go all in,

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write out your goal, sign it.

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Commit to going all in and achieving

it over the next two weeks or whatever

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deadline you want to put on your goal.

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Second, get a plan together.

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So create your offers.

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How many do you need to sell?

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What are you going to

sell to achieve this goal?

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Third up was action.

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So now it's about getting seen and

as many places as possible being as

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helpful as you can in as many places

as you can to really, really get

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visible and get your offer out there.

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Fourth was close actively, not passively.

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Don't put one post out and then give

up thinking, no, one's interested.

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It flopped.

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You really, really have to

not back out, just keep it up.

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Even if no one buys you will always learn.

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So there is no such thing as failure.

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This is going to be an amazing experience.

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And fifth up was receive.

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So now you have done all of the hard work.

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Reflect on what went well,

what could have been better?

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What would you do differently next time?

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Use this as a learning, growing

experience and express gratitude to

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yourself for showing up for your goal.

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And like I say, at the end of every

episode, trust yourself, believe

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in yourself and be the wise Gardner

who keeps on watering the seed.

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Thank you so much for listening to this

episode of Women in the Coaching Arena.

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I have a mess of free resources on

my website joannalottcoaching.com.

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That's Joanna with an A

and Lott with two T's.

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joannalottcoaching.com.

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And I'll also put links in the show notes.

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Let me know if you found

this episode useful.

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Share it with a friend and

leave me a review, and I will

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personally thank you for that.

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Remember to trust yourself, believe

in yourself and be the wise Gardner

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who keeps on watering the seed.

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Get into the arena dare, greatly and try.

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