When American ecosystem builders gather, we often talk about the entrepreneurial programs we offer to support entrepreneurs and their development. Programs and resources are essential for high-performing ecosystems. However, e2’s field experience is clear – do not begin with programs and resources! Begin working with area entrepreneurs, build relationships, learn about their needs and wants, and then network them to available relevant resources.

e2 and Shelley Paasch, of Kansas Main Street, discuss this approach as the entrepreneurial ground game.