A Four Step Strategy for Writing Copy That Always Works.

Would you benefit if your copy and your conversations always resonated and had the desired impact? In order to get someone’s attention, you have to address them in a way that’s based on something they can relate to.

Craig Clemens (Writer, Influencer & Entrepreneur) explains his IMPACT ARCS method that aligns you with your customer and gets the results you want.

Listen in for Craig Clemens’s Four Step Strategy:

A(sk) a ‘Yes Question’.

R(eveal) that YOU have been there (and that the truth of the situation was the beginning of the critical thing YOU learned that is going to help THEM. 

C(all) out your Discovery.

S(end) them to DO something. (This is your call to action, and the desired impact of your interaction).

Connect with Craig over Instagram

Visit Golden Hippo

Follow @BizLunchPodcast on Twitter

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

Mentioned in this episode:

Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERS

Over 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!

Get Scalable Live