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DEALERSHIP DISSECTOLOGY with David Hart
Episode 10431st August 2023 • INSIDE AGRI-TURF • Chris Biddle
00:00:00 00:26:01

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This episode is another in a series I'm calling The Franchise Jigsaw.

And who knew that the collective name for a jigsaw enthusiast is a dissectologist?

My guest is David Hart, Managing Director of Kubota UK and President Business Transformation Kubota Europe BV.

As the consolidation of the UK farm machinery dealers network continues, so companies such as Kubota are taking the opportunity to offer a replacement main franchise to dealers who have been sacked by a major brand, or have decided to change their lead franchise due to unacceptable terms and conditions being offered.

However, as David explains the task of putting together a workable franchise territory for new dealers is never easy nor straightforward, particularly if several branches are involved.

And what are the priorities for manufacturers when they appoint a replacement new franchise?

David's experiences have confirmed that manufacturers in this position should always 'expect the unexpected'

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