Alison speaks with Gregory Shepard, author of "The Startup Life Cycle," about the key differences between growth startups and lifestyle startups. They discuss the stages of the startup lifecycle, outlining essential strategies for moving from vision to market-ready products.

Gregory emphasizes the importance of standardization and optimization in mitigating risks and shares five critical traits for entrepreneurial success: focus, drive, enthusiasm, discipline, and optimism. This episode is packed with actionable insights and valuable resources for aspiring entrepreneurs looking to navigate the challenges of building a successful startup.

HIGHLIGHTS:

14:21 The Importance of Standardization

16:42 Understanding Growth Costs

23:44 Essential Traits for Founders

connect with Gregory:

www.gregoryshepard.com

SPONSOR:

Cellev8

Discount code: THEALISONK2024

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