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The Ups & Downs Of Sealing The Deal
Episode 45812th September 2023 • Business Lunch • Roland Frasier
00:00:00 00:39:49

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In this episode of The Business Lunch Podcast, Roland Frasier and Ryan Deiss dive into two recent negotiation experiences and share valuable insights on how to handle offers and negotiations effectively.

The two discuss a negotiation where they received an offer that didn't align with their expectations. Instead of reacting negatively, they emphasize the importance of starting with gratitude and acknowledging the value in any offer.

Additionally, Roland and Ryan highlight the significance of identifying a common "enemy" or challenge in negotiations, as it helps align both parties on the same side of the problem-solving process. 

Throughout the episode, they emphasize the value of removing emotional reactions from negotiations and approaching them as collaborative problem-solving discussions. 

By following these strategies, listeners can navigate negotiations more effectively and maintain positive relationships even when deals don't go as initially expected.


"How do you lower the burden of the person to getting to the solution that you want?"

"Every offer is precious."

"If you can take the pressure off of having a conversation with somebody... we're aligned instead of opposed."


00:00: Introduction 

02:31: Value Of Baseline Deals 

08:43: Initial Reactions 

12:01: Learning The Hard Way

17:42: Saying Thank You

23:05: Insulting Offers 

25:42: Identifying The Enemy  


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Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. 

Currently growing,,, and while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.

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