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Human-Centered Design in Nonprofit Technology with Brian Greenwald & Tracy Kronzak #31
Episode 3122nd March 2025 • Print to Pixel • Postalytics
00:00:00 01:00:15

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In this episode of Print to Pixel, Dennis Kelly sits down with Brian Greenwald and Tracy Kronzak of Benevolent Tech to explore how technology is reshaping the nonprofit sector. They share the origin story of Benevolent Tech and their mission to build businesses that prioritize human needs while navigating complex social and economic challenges. The conversation dives into the role of innovation, data strategy, and human-centered design in helping nonprofits adapt to a changing world. Brian and Tracy emphasize the importance of collaboration, trust, and relationship-building as core pillars for creating sustainable impact. They also preview HubSpot Day at Nonprofit Tech—a unique opportunity for nonprofit leaders to connect, share knowledge, and build community. This episode is a must-listen for anyone passionate about using technology as a force for good. Chapters:
  • 00:00 – Intro
  • 03:00 – The Origin Story of Benevolent Tech
  • 12:45 – How the Nonprofit Tech Landscape Is Evolving
  • 28:18 – What It Means to Be a Benevolent Business
  • 28:24 – Who Benevolent Tech Serves and Their Ideal Clients
  • 32:15 – The Power of Human-Centered Design
  • 34:55 – Why Postalytics Matters to the Nonprofit Sector
  • 37:13 – Looking Ahead: Innovation from 2025 to 2030
  • 45:50 – HubSpot Day at NTC and the Vision Behind It
  • 56:39 – How to Connect with Benevolent Tech
  Get in Touch with Benevolent Tech: Tracy Kronzak's LinkedIn Brian Greenwald Benevolent Tech HubSpot Day @NTC25   Mentions: Maurizio Zollo Ted Cruz HubSpot Candid NTEN (Nonprofit Technology Network) Imperial College London – Leonardo Centre   More About Postalytics: Postalytics Website LinkedIn Subscribe to our YouTube Channel

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