Shownotes
I’m super pumped to welcome Lissette Calveiro onto the podcast today!
Lissette Calveiro is a Latina entrepreneur, social media content creator, and business coach for influencers & personal brands looking to master social media from a more human lens.
She is the founder of Influence With Impact®, a creator-forward consultancy offering services across business coaching, talent management, creator education, influencer marketing campaign strategy, and more.
I personally signed with Lissette’s agency in August 2024, and it’s been an amazing experience so far. I’ve seen a LOT of growth with my brand partnerships over the last few years.
From making $385 in 2021, to already securing $140k under contract for 2025 is WILD to me!!
If getting brand deals on Instagram is a goal of yours, you do NOT want to miss this episode!!
In this episode, we cover:
- Lissette’s unique experience with working on both sides of influencer marketing
- How Lissette’s niche has changed + evolved over the years
- How Influence with Impact came about
- Advice for therapists who eventually want to pursue brand deals on Instagram
- Finding brands to pitch for potential partnerships
- Figuring out what to charge when approaching brands + negotiations & rate sheets
- How brands evaluate the ‘success’ of a campaign after completion
- Rapid fire Q&A (questions submitted by Instagram community)
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Resources & Links:
Mentioned in this episode:
FREE Training: How to Market & Grow Your Private Practice on Instagram
