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100: Milestones
Episode 1007th February 2022 • The Elevate Effect® • Kathryn Binkley
00:00:00 00:36:19

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Celebrating Milestones in Business…Even the Embarrassing Ones!

Not all milestones are pretty. Not all of them feel like milestones. In fact, depending on your look at it, some wouldn’t label them milestones at all. (I’ve heard the word “failures” thrown around.) 

But I believe in celebrating all milestones in your business. Even the mortifying ones. 

So for my 100th episode of the Scale to Seven® podcast, I’m sharing 100 “milestones” that I think many of you can relate to. 

We tend to want to put our best foot forward when marketing and selling in our business. Who wants to buy from flawed human beings, anyway? 

The answer: everyone! 

Why Clients Want to Hear Your Vulnerable Stories Too

Yes, your clients choose you for your expertise, your messaging that meets them where they’re at, and your programs that offer a solution to their problems. But they also choose you for YOU. Because you’ve been through the same challenges they’re going through now. You’ve made the same mistakes they’re making. 

So that’s why I’m sharing some of my mistakes and “lows” in today’s episode. Because I've learned to feel through the disappointment and embarrassment, and all the other feelings…and then I know how to become stronger because of it. 

I want you to see that it’s okay to have lows. It’s ok to make mistakes. I promise you - everyone else is doing it too. 

In This Episode You’ll Learn:

  • That you’re not alone in your struggles, mistakes, and embarrassing business moments. 
  • That these “milestones” happen to everyone. That common feeling of humanity can help you get through the next one you hit! 
  • That you can use your business “lows” to make you a stronger, more effective CEO as you learn from them and build up your business because of them, not in spite of them. 
  • How to celebrate all milestones in business - even the ones that feel like failure! 

Next Steps:

  • Sign up for The Brief HERE and get weekly CEO-level strategies and resources to help you scale.

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