In this episode of the IDS Podcast, host Brian Berkowitz sits down with three rising voices in the interior design industry—Joey from Sights N Sounds, Jessica from Country Carpet, and Hailey from Elements Lighting and Decor. Representing a new generation, each guest shares their journey into their respective family businesses and reflects on the unique challenges and opportunities that come with stepping into an already established brand.

The conversation dives into how younger professionals are bringing fresh perspectives to tradition-rich companies, embracing new technologies like AI-powered visualization tools, circadian lighting, smart home integration, and VR-enhanced showrooms. Social media’s growing influence is also discussed, including how platforms like Instagram and Pinterest are now essential tools for branding, networking, and even client acquisition.

The guests also tackle the age-related biases they sometimes face, the evolving role of trade shows, and how AI is reshaping everything from customer experience to business operations. Finally, they offer actionable advice to both young professionals entering the industry and seasoned designers looking to connect with the next generation.

You can learn more about our host Brian Berkowitz:

Brian's Website:  https://www.brianberkowitzphoto.com

Brian's Instagram:  https://www.instagram.com/brianberk