Digital marketing expert Misim Baja specializes in helping businesses scale through utilizing Facebook ads and other avenues of marketing. Misim started his business not knowing any marketing, and now helps companies scale to the 7 figure dollar mark. He discusses the most important aspects of marketing your business, how to test what you are doing, and how to utilize paid vs free advertising. This episode is full of incredible nuggets, so make sure to tune in to learn the best tips about marketing and advertising your business. 

IN THIS EPISODE:

• [7:20] Misim shares his background.
• [9:10] How did he manage getting his first marketing job with no experience?
• [11:25] How does Misim promote his Upwork business? 
• [12:18] When did Misim hire his first employee and what size is the business now?
• [13:02] What’s the most important thing to do when starting to advertise for a business?
• [15:23] How does Misim onboard new clients?
• [17:05] What marketing things can people do to improve their revenue? 
• [19:53] How can businesses sort through the variety of marketing advice out there? 
• [23:20] What tips does Misim have around Facebook ads?
• [26:49] What barriers does Misim see for women owned businesses to hit the 7 figure mark?
• [32:45] What’s the best split between SEO and paid advertising? 

KEY TAKEAWAYS:

• Get hired at an agency, learn all the skills, do some work on the side, and then when you have the experience you desire, step out on your own and start your own business.
• Run many ads at the same time with different messages and do testing to see which campaign/ad is going to run the best.  
• If you are not able to hire a company to do your marketing for you, get resourceful. You can go online and learn how to do ads on YouTube. 
• Make sure that your offer is scalable, that you’ll be able to manage, and run your business successfully for the higher volume of customers that come with a 7 figure business. 

BIO:

My team and I are on a mission to help businesses like yours thrive. We do this by using customer acquisition systems that WORK!

We’ve literally tested every single strategy under the sun, so you don’t have to. 

With over 15+ years of experience combined in marketing, we can help shortcut your way to getting customers and clients on autopilot. 

So are you finally ready to grow your business without feeling overwhelmed or throwing money down the drain?

LINKS MENTIONED:

Misim Baja Upwork Profile

Misim Baja Website

Ask Brien Podcast