Welcome to the forty-sixth episode of the Womanthology podcast.

Womanthology is a digital magazine and professional community powered by female energy and ingenuity. We champion equal recognition and reward for everyone, sharing opportunities, ideas and a deep pool of collective wisdom – supporting each other to be unstoppable.

In this episode, we chat with Olivia Dickinson, owner at Digital Olive, inclusivity consultant and campaigner at Let Toys Be Toys. Ahead of International Day of the Girl 2022, Olivia joins us to discuss the campaign and their latest research that challenges gender stereotyping in toys, books and their promotion. She also shares how the Womanthology community can get involved and make a difference.

You can learn more about Let Toys Be Toys by following the links below:

Webpage https://www.lettoysbetoys.org.uk/

Get in touch https://www.lettoysbetoys.org.uk/contact/

Toymark and Toymark shops https://www.lettoysbetoys.org.uk/toymark/

Latest TV ad research https://www.lettoysbetoys.org.uk/tvads2021/

Just4Asks https://www.lettoysbetoys.org.uk/just4asks/

Let Toys Be Toys social media channels

Twitter - https://twitter.com/LetToysBeToys

Facebook - https://www.facebook.com/lettoysbetoys/

Instagram - https://www.instagram.com/lettoysbetoys/

LinkedIn - https://www.linkedin.com/company/let-toys-be-toys/

Olivia's social media channels

Twitter - https://twitter.com/olivaceousd

LinkedIn - https://www.linkedin.com/in/oliviadickinson

References

Lego research https://www.theguardian.com/lifeandstyle/2021/oct/11/lego-to-remove-gender-bias-after-survey-shows-impact-on-children-stereotypes or https://www.lego.com/en-id/aboutus/news/2021/september/lego-ready-for-girls-campaign/

Advertising Standard Authority guidance https://www.asa.org.uk/advice-online/harm-and-offence-gender-stereotypes.html

Thank you for listening and remember, if you want to support what we do, please share the link for the show on social media, follow the podcast and leave a review in your podcast app.

Join us in the next written issue and podcast episode where we celebrate Black History Month.