Artwork for podcast Borderlands Trail (+ Ultra) Running
Two running empires, Adidas vs Puma. The famliy feud + the current trail shoe portfolio.
Episode 9628th October 2024 • Borderlands Trail (+ Ultra) Running • Josh Rosenthal, Runner
00:00:00 00:48:20

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Thomas Neuberger joined me from Believe in the Run to talk about the familiy feud that built two great running empires. Puma + Adidas.

Rudi and Adi were the perfect team until they weren't. They spent most of their adult years at odds and eventually were buried at opposite ends of the same cemetary.

We dig into the family feud and talk about the current road and trail portfolio.

More from Believe in the Run:

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A comprehensive overview of Adidas' shoe portfolio.

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