Katarina Hagstedt:
Hi there.
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My name is Katerina Hogstad
and I'm a narrative producer
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and also a podcast coach.
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And today I'm going to give
you a tip on how to sound more
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present and engaging on the mic.
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I run my own podcasting company
called Tinka Media and there I
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produce narrative podcast projects,
um, usually with a focus around
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personal story and also with a focus
on creating that intentional emotional
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connection, um, through the podcast.
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I also teach and coach podcasters,
on how to show up on the mic and
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how to build concepts that are
emotionally resonance for listeners.
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I do that through a program I
call Producers Room, uh, where
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I actually go in and I role play
the producer on their shows.
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I got into podcasting eight
years ago, I was on sick leave
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from my then corporate career.
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Um, I was burning out due to mental
health issues while I was supporting
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my partner at the time as he was
going through pancreatic cancer.
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And that space of being off work
and the busy world, allow me to
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just think of other things to do.
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And this was the time when
podcasting were getting really big.
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There were huge podcasts coming out
of the U S like Serial, for example.
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I was greatly impressed by that podcast.
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And I just started flickering around
and see if I could do something similar.
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I noticed that I had this desire to
share new types of stories around
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how it is to live around cancer
and supporting someone with cancer.
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So, a few months later, I managed
together with my partner to
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fundraise a media project that
took us once around the world.
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And we interviewed, or I
interviewed, uh, cancer survivors
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in 11 different countries.
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And that was an absolutely amazing
Adventure and also beautiful testament
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to the power of podcasting, how it really
could be this powerful force that unites
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and connects the world that especially
on the internet can feel a bit scary.
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So one thing I love about podcasting and
I'm not a physics nerd, but I think it's
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the inherent characteristics of audio
and the physics of it really hits like a
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highway to our hearts, to our emotions.
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And some people tend to forget about that.
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And I think that's a pity and that's
what my big tip is going to be all about.
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Why is it important to,
for us to feel more?
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Well, I think we live in a
world of information overload.
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We're very much in our brains and
we're always trying to kind of
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acquire new information and podcasts.
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Just really can help us have that
feeling, have that sense of belonging
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as we're exploring new topics and
also feeling entertained by something.
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Um, you probably noticed once
when you kind of press played on
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a podcast where you didn't feel it
and you had to kind of immediately,
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um, get out and, and press pause.
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And I think that's this intuitive
emotional response that we have when
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something in our ears just isn't right.
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So my big tip is something that
I've learned on my podcast.
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Podcast journey when I was producing
my show and I love to produce big
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shows with, music and sound effect.
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And there are a lot of bells and
whistles that you can add to a
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podcast to make it sound produced.
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But I think the big thing that we tend
to forget is really the presence that
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you have on the mic as you're showing up
and It could feel a bit overwhelming to
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get in front of the mic and have to talk
about something that I really care about.
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Am I sounding right right now?
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And my tip is all about moving
that focus away from you and into
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the space you want to create.
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Yeah, I think actually podcasts
are like physical rooms.
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They're like rooms that we go
into as a listener, but also
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as a host of the podcast.
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So I want you to imagine
your podcast as a room.
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What type of room is it?
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Is it like a busy coffee place
where people just stop by, have
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an espresso and leave again?
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Or is it this cozy living room
with a fire and a cup of tea?
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How do you want people to feel
when they enter this room?
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And how can you play with
this room in different ways?
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I hope that tip is helpful and I wish you
all the best for your podcast journey.
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If you want to hear more about
my work or read more about
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me, you can go to tinkamedia.
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com that's my website and you can
see all my links in the show notes.
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Thank you so much for
listening to podcasting people.
