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Here’s Rule #1 to getting attention on your marketing and content…

Don’t make it about you.

Seriously.

Your prospect doesn’t care about you and what you want.

They don’t care about your interests and priorities.

They don’t care about your business, or your products.

And in a world that has “an ever-decreasing attention span,” as one of my subscribers described it, you can’t mess around with talking about things that don’t capture your prospect’s attention.

What captures your prospects’ and readers’ attention?

I packed today’s episode with examples and how to use them.

How To Capture Attention With Your Marketing & Content 

Yours for bigger breakthroughs,

Roy Furr