Robyn Bolton of MileZero states, "Innovation is a leadership problem and that is a very uncomfortable truth to recognize." Most leaders recognize the importance of innovation but they are dragged back by their compensation to focus on the next quarter or at best fiscal year. Innovation must be looked at like an investment rather than a one-off event. Most organizations are not set up to innovate effectively so step 1 is to acknowledge where you are on your journey. Robyn points out that public companies who are recognized as innovation leaders often get a 90% stock market premium compared to those who are not. Robyn takes us through what an organization needs to do to create a culture of innovation. Listen to the end to hear the details of a very special gift she is offering our listeners.

Show highlights

02:13 Innovation is fostered or destroyed by leadership not ideas

04:17 It's a myth you need an innovative leader to have an innovative organization

05:35 How you resolve the tension between innovation and your short-term financial objectives

07:33 Innovation is a long term investment not a short term event

08:52 Benefits to leaders who drive innovation

13:33 What you need to do to create a culture of innovation

16:58 Learn about Robyn. Email Robyn at robyn@milezero.io

Connect with Jay

Email Jay at jay.kingley@centricityb2b.com

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