In this episode, I speak to Claire Jenks and Pascal Fintoni about content marketing for MSPs. Claire helps tech businesses, consultants and memberships reach their potential and make the biggest impact through design, content and business management.
Pascal Fintoni is a digital marketeer, video marketing expert, speaker, trainer and webinar host who helps businesses build their online reputation.
They talk about what content marketing is and why it’s so important; why MSPs should embrace it and how to get started. Plus, Claire shares the best type of content for MSPs.
Pascal explains the three key phrases that all MSPs should know to leverage content successfully, how to upgrade and repurpose content, how to avoid overwhelm and when to outsource.