Shownotes
Most of us have hard drives full of lead magnets that we downloaded but never opened. The messaging of your lead magnet can be the key to your client.
In this episode, we are discussing how to create lead magnets that speak to your audience.
We are talking about common mistakes like overwhelming your audience by packing too much into your lead magnet, using expert language that might not resonate, or appealing to pain points in cases where aspirational messaging would be more successful.
Resources
- Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!
Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.
All you have to do is sign up & we'll give you a heads-up on when our next call will be.
Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings & we can't wait for you to join us!
- Adaptive Inner Circle - Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.
- Adaptive Marketing Program - Adaptive Marketing program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
